Biotage

Account Executive

• Achieve defined monthly, quarterly, and annual targets for revenue, profitability for the territory and specific product volumes
• Discover and characterize the problems and/or unmet needs of prospective and current customers in order to effectively develop appropriate winning solutions (ensuring customer success)
• Expand customer knowledge of Biotage products and their benefits via sales calls, seminars, and hands on demonstration
• Identify and developing new customers relationships (add new customer accounts and expand current customer relationships)
• First line of support to customers with hands-on development and troubleshooting of SPE Sample Prep Methods at customer’s sites
• Train customers on most successful ways to achieve maximum value from Biotage products
• Collaborate with Biotage Applications Scientist in the development of advanced or challenging SPE Sample Prep Methods
• Collect and provide feedback from customers on experiences and success level with Biotage products
• Demonstrate Biotage equipment either at customer site or via virtual call in order to facilitate sale of product(s)
• Communicate regularly with the Inside Sales group to leverage opportunities
• Provide on time and accurate sales forecasts
• Timely follow up and qualification of leads and document results in CRM platform
• Accurate and up to date documentation of sales activities and opportunity status in CRM platform
• Represent the company at conferences as needed
• Generate quotes and negotiate pricing within authorized limits

Technical Sales Representative – Analytical Testing

Sales

• Oversite, scheduling, tracking, monitoring and maintaining assets allocated to sales demo inventory
• Ensures all demo systems are up to date with current hardware and software versions
• Confirm returned systems post demonstration are clean and complete
• Generate quotes for new products and demo inventory
• Attend and contribute to daily Backlog meetings
• Coordinate/assist with the launch of sales campaigns and initiatives
• Pack tradeshow booths and marketing materials
• Maintain and track promotional inventory
• Conduct post-event evaluations and support post-event activities
• Lead planning and execution of webinars and virtual events

Sales and Marketing Coordinator

Manager

• Drive commercial growth across the small molecules, peptide synthesis, and purification markets.
• Leverage extensive knowledge of small molecule drug discovery, peptide synthesis, and purification workflows to understand and quantify the scientific and operational drivers behind customer purchasing decisions.
• Conduct market research, competitive assessments, and Voice of Customer (VoC) initiatives to identify trends, unmet needs, and emerging opportunities.
• Define and own regional marketing goals, KPIs, and performance metrics for the small molecules, peptides, and purification portfolio.
• Build and execute comprehensive regional marketing strategies that increase portfolio visibility, drive demand, and expand market penetration.
• Design, deploy, and optimize metrics-based, multi-channel marketing campaigns to drive new customer acquisition, accelerate pipeline growth, and capture market share.
• Equip the sales team with high-quality tools, training, and insights that enhance customer engagement and improve win rates.
• Lead, mentor, and develop a high-performing application team, fostering a culture of accountability, innovation, and continuous improvement.

Market Segment Manager, Small Molecules & Peptides Drug Discovery

Marketing

• The Marketing Specialist works closely with Market Segment Managers, global marketing and sales team to plan, execute, and optimize digital initiatives that generate leads, enhance brand visibility, and support revenue growth, while ensuring all activities align with the North America marketing budget and demand generation goals.
• Partnering with Market Segment Managers, global marketing teams and sales to align lead generation efforts and strengthen conversion strategies.
• Building automated marketing campaigns for lead nurturing and conversion, driven by user segmentation.
• Developing and executing email marketing programs, including segmentation, A/B testing, deployment, and ongoing optimization.
• Segmenting target audiences, maintaining data hygiene, and analyzing campaign performance to refine targeting and messaging strategies.
• Managing digital advertising, promotions, retargeting, and outbound marketing programs.
• Tracking and reporting on key campaign metrics, using insights to improve conversion rates and maximize ROI.
• Monitoring and managing CRM integrations, ensuring data accuracy, and maintaining high quality, actionable marketing data.
• Overseeing lead scoring processes (Hubspot) and ensuring timely handoff of qualified leads to the sales team (Sales Force).
• Coordinating and producing webinars, virtual events, and other digital field marketing activities.
• Managing social media scheduling, content distribution, and audience engagement.
• Identifying and resolving issues related to campaign execution, integrations, tracking, or marketing technology performance.
• Participating in scheduled packing days at the office or warehouse and assisting with inventory, labeling, and preparation of materials for shipment.
• Coordinating logistics, documentation, and digital assets related to event preparation and marketing.
• Supporting post event activities, including lead processing, follow up coordination, and performance reporting.

Marketing Specialist

• Achieve defined monthly, quarterly, and annual targets for revenue and profitability for the territory
• Discover and characterize the problems and/or unmet needs of prospective and current customers
• Expand customer knowledge of Biotage products and their benefits via sales calls, seminars, and hands-on demonstrations
• Identify and develop new customer relationships
• Provide first line of support to customers with hands-on development and troubleshooting of SPE Sample Prep Methods
• Train customers on achieving maximum value from Biotage products
• Collaborate with Biotage Applications Scientist in developing advanced SPE Sample Prep Methods
• Collect and provide feedback from customers on Biotage product experiences
• Demonstrate Biotage equipment either at customer site or via virtual call
• Communicate regularly with the Inside Sales group to leverage opportunities
• Provide on-time and accurate sales forecasts
• Timely follow up and qualification of leads and document results in CRM platform
• Accurate documentation of sales activities and opportunity status in CRM platform
• Represent the company at conferences as needed
• Generate quotes and negotiate pricing within authorized limits

Technical Sales Representative – Analytical Testing

Sales and Marketing Coordinator

Market Segment Manager, Small Molecules & Peptides Drug Discovery

Marketing Specialist

Technical Sales Representative – Midwest Territory