Astound Broadband

Manager

• Partner with Marketing to develop compelling messaging, positioning, and value propositions for Astound’s enterprise product families
• Contribute to the creation of collateral including brochures, web content, videos, and case studies
• Support competitive analysis and market research to refine enterprise product narratives and enhance enterprise product offers
• Work with training teams to assist in the development of sales training programs, playbooks, and battlecards tailored to Astound’s product portfolio
• Maintain a repository of customer facing sales assets including presentations, how-tos, and guides that articulate product benefits, differentiate from competitors, and help close deals
• Collaborate with Product Management and Marketing to coordinate enterprise product go-to-market (GTM) strategies for new and enhanced products

Product Enablement Manager