Customer Success Manager

• Manage Modo Social Casino’s CRM strategy focused on driving retention KPIs, reducing player churn, and reactivating lapsed users.
• Monitor and analyze CRM performance metrics; provide actionable insights and regular reporting to inform strategic adjustments and improve ROI.
• Develop and execute CRM campaigns, including ad hoc and automated retention campaigns tailored to enhance player engagement.
• Collaborate with marketing, product, and platform teams to create cohesive user journeys, integrating CRM touchpoints within the overall customer experience.
• Oversee promotional setup: campaign ideation and creation, bonus configurations, creative requests, and performance reporting.
• Cultivate deep expertise in Modo’s marketing technology stack, including Back Office systems, Optimove, and Amplitude, to maximize campaign effectiveness and data utilization.

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