Amber

Performance Marketing

• Owning Amber’s acquisition channels and driving high quality leads through email, paid media and SEO that deliver to KPIs set by the Head of Marketing.
• Manage and optimise the paid media budget effectively across all paid channels to deliver required leads and greatest ROI.
• Supporting the Head of Marketing in the day-to-day management of agencies and partners.
• Support the Head of Marketing to strategise, plan, and launch new campaigns and products.
• Work with a variety of stakeholders across sales, marketing and commercial to ensure there is a joined-up approach when it comes to all lead generation activities.
• Work closely with sales to identify, test and roll out improvements to sales assets, with a focus on messaging and UX.
• Developing a clear and engaging content strategy which is consistent with Amber’s brand image and addresses both business goals and consumer needs.
• Use Salesforce and other marketing platforms to enhance reporting capabilities, increase marketing automation, drive greater awareness around upsell opportunities, and report efficiently with a view to optimising lead generation activities and identify trends.
• Work with the Head of Marketing and Events Manager to identify and plan key events for lead generation activities for the calendar year.
• Driving traffic to Amber group pages and growing brand awareness in key sectors.
• Developing, actioning and monitoring a quarterly plan for all activities you manage.

Performance Marketing Manager

Business Development Rep

• You will be responsible for the link between the acquisitions and operations teams through the processes of new business, renewal, upsell and cross-sell.
• You will work in collaboration with the Client Success team and the wider business who are accountable and responsible for ensuring that all service challenges are known and understood.
• You will invest time to build long-lasting relationships with your key contacts at each of your customers, regularly ensuring that you do regular relationship building activities.
• As a key collaborator, you’ll work with the other parts of the business, such as commercial to understand the current requirements of the customer as well as future growth opportunities in light of our current and future product offering.
• You’ll be a willing to learn and become a credible and knowledgeable representative of Amber with a strong knowledge of both the energy and property industries.
• Work with the Property team to identify and qualify new business opportunities through market research, networking, and lead generation activities.
• Contribute to the development and delivery compelling sales presentations and proposals to prospective clients.
• Attend industry events and conferences to network and generate leads.

Senior Business Development Manager

• Identifying and evaluating potential sales leads through networking and online research
• Communicating effectively and fostering relationships with new prospects to generate discovery calls for the Sales team
• Building a deep understanding of our products and present them effectively
• Representing the company at industry events, meetings and conferences
• Working closely with Amber’s Marketing team to analyse sales data to identify trends and opportunities for growth
• Achieving monthly business development targets with demonstrable key performance indicators (KPIs)

Business Development Executive

Director

• Mission to save the planet, fix utilities and make people happy
• Develop commercially astute and impactful products for household-name clients
• Associate Director responsible for delivering ambitious growth targets
• Responsible for renewing, retaining and growing an existing portfolio of customers and leveraging property market relationships
• Collaborate with Client Success and commercial teams to ensure smooth handovers and identify growth and upsell opportunities
• Support and mentor Relationship Managers in account development and skills growth

Performance Marketing Manager

Senior Business Development Manager

Business Development Executive

Associate Director, Property