Advantmed

Senior Marketing Associate

Advantmed

full-time

Posted on:

Origin:  • 🇺🇸 United States

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Job Level

Senior

Tech Stack

WordPress

About the role

  • Founded in 2005, Advantmed provides medical record retrieval, review, health assessment, and analytics for health plans and providers
  • Position: Sr. Marketing Associate to scale marketing programs and drive growth
  • Partner with sales, marketing, and stakeholders to advance brand and digital programs
  • Plan, develop, and execute organic, paid social, and email campaigns to drive engagement and generate leads
  • Support content creation and manage content calendar with subject matter experts
  • Use marketing and sales tech stack (Salesforce, Pardot, Google Analytics) to track and optimize performance
  • Maintain corporate WordPress website and make updates as needed
  • Liaise with agencies and external vendors to deliver programs
  • Manage inbound leads to generate meetings and pipeline for sales
  • Report on full-funnel performance and recommend optimizations
  • Support marketing budget management, invoices, contracts, and month-to-month tracking

Requirements

  • 3+ years of B2B marketing experience, preferably in the healthcare space
  • Bachelor's degree in Business, Marketing or related field
  • Proficiency and experience in brand and digital marketing programs such as content and collateral creation (including Canva), email campaign creation and execution, and social media best practices
  • Analytical mindset with the ability to translate data into actionable insights and support program decisions
  • A flexible, hands-on approach with the ability to adapt in a fast-paced environment
  • Excellent communication and collaboration skills
  • Proficiency with Salesforce, Pardot or similar CRM and marketing automation system is required