Senior Campaign Manager
All Voting is Local
Marketing Campaign Manager
Acuity, Inc.
full-time
Posted on:
Location Type: Remote
Location: Remote • 🇺🇸 United States
Visit company websiteSalary
💰 $115,000 - $125,000 per year
Job Level
Mid-LevelSenior
About the role
- Own the end-to-end development and execution of integrated marketing campaigns.
- Collaborate cross-functionally to ensure campaigns align with business objectives and audience needs.
- Translate product positioning and messaging into compelling campaign narratives.
- Lead strategy and execution for outbound email campaigns, including nurture programs, newsletters, and product updates.
- Develop segmentation strategies and optimize email performance through A/B testing and analytics.
- Analyze campaign performance and provide actionable insights to improve pipeline generation and influence.
- Act as a key partner to Product Marketing, Content, and Sales teams to ensure consistent messaging and campaign alignment.
- Stay current with marketing tech trends and apply innovations to improve campaign performance.
Requirements
- Min 4 years of marketing experience, with a focus on campaign management and email marketing.
- Familiarity with ABM technology (e.g., 6Sense, Common Room or similar).
- Experience in B2B SaaS required. HR Tech preferred.
- Strong understanding of omni-channel marketing best practices, including segmentation, automation and personalization across platforms like email, web, social, paid, community, etc.
- Excellent writing experience, with ability to create concise value-based messaging that drives action tailored to specific audiences.
- Demonstrated ability to plan, prioritize and thrive in a fast-paced, deadline-driven environment.
- Proven ability to collaborate effectively with cross-functional teams.
- Ability to make data-driven decisions, citing evidence from marketing trends, KPIs and stakeholder feedback.
- Proficiency with analytics tools such as Google Analytics, HubSpot and Salesforce.
- Bachelor's degree in business, marketing or a related communications field or relevant work experience.
Benefits
- Stay healthy and happy with our comprehensive medical, dental and vision plans.
- You can also choose from FSA or HSA options to suit your needs.
- Save for your future with our 401K plan that matches your contributions.
- Enjoy paid leave for various life events, such as sickness, disability, or parenthood.
- Own a piece of the company with our #Allin Shares Program.
- Take a break from work with our unlimited PTO policy to refresh and recharge.
- Company paid holidays, birthday day off, closed 4th of July week and December holiday week, half day summer Fridays* and half day first Fridays*, and 8 hours of volunteer time.
- Join a fun and energetic team that values your suggestions and new ideas.
- Receive a competitive salary and meaningful opportunities for growth.
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
campaign managementemail marketingsegmentation strategiesA/B testinganalyticsomni-channel marketingautomationpersonalizationdata-driven decision makingB2B SaaS
Soft skills
collaborationwritingplanningprioritizationadaptabilitycommunicationinsight generationaction-orientedcross-functional teamworkdeadline management
Certifications
Bachelor's degree in businessBachelor's degree in marketingBachelor's degree in communications
