Strategy & Planning Analyst
Billy Goat Group
SQLTableau
Job Level
Mid-LevelSenior
Tech Stack
SQLTableau
About the role
- Own analytics across the rewards & recognition platform, focusing on enterprise adoption and individual teams/users
- Partner with Product, Engineering, and Customer Success to define metrics, track performance, and deliver insights
- Craft comprehensive analytics flows mapping user journeys from login to recognition to reward redemption
- Leverage Amplitude for funnel analysis, retention tracking, cohort segmentation, and user behavior insights
- Develop self-serve dashboards and reports (Amplitude, Tableau, Looker, or internal BI) to monitor adoption trends, churn risks, and upsell opportunities
- Lead event tracking implementation and validation, coordinating with Engineering to ensure data consistency and scalability
- Maintain documentation and quality checks on analytics infrastructure and metric definitions
Requirements
- 3–6 years in product analytics, growth analytics, or similar roles—ideally within HR‑tech, rewards platforms, or B2B2C environments
- Proficiency in SQL
- Experience with Amplitude (or similar platforms like Mixpanel, Heap)
- Demonstrated ability to collaborate cross-functionally with Product, Engineering, and Customer Success
- Experience with A/B testing, funnel optimization, retention analysis, and experimentation
- Strong storytelling skills—able to deliver complex data insights clearly across technical and non‑technical audiences
- Bonus: familiarity with HR‑related metrics (recognition frequency, redemption ROI), client usage patterns, or success outcome reporting
