Thomson Reuters

Customer Advocacy Program Manager, Operations and Technology

Thomson Reuters

full-time

Posted on:

Origin:  • 🇺🇸 United States • California, District of Columbia, New York, Virginia

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Salary

💰 $72,100 - $154,310 per year

Job Level

Mid-LevelSenior

Tech Stack

Tableau

About the role

  • Scale Customer Advocacy Functions by designing and implementing automation solutions to streamline processes and increase program efficiency
  • Build & Manage Tech Stack: own end-to-end management of advocacy technology platforms, ensure optimal performance and integration
  • Content Creation Automation: implement automated workflows for content creation, curation, and distribution
  • Operationalize internal sharing mechanisms for seamless internal content and reference sharing
  • Lead Reference Database Rollout: accelerate deployment and ensure successful adoption across relevant teams
  • Content Repository Management: drive implementation and optimization of a centralized content repository
  • Reporting & Analytics: build comprehensive reporting functionality to measure and demonstrate CAP ROI and program effectiveness
  • Process Optimization: reduce time spent by Product Marketing Managers and sales teams searching for and managing reference assets
  • Technology Adoption: drive organization-wide adoption of customer advocacy tools and platforms
  • Performance Measurement: enable robust measurement and reporting capabilities to track CAP ROI and program success metrics
  • Partner closely with Product Marketing, Sales, and cross-functional teams to accelerate rollout, reduce manual effort, and enable data-driven decision-making

Requirements

  • 5+ years in operations, program management, or technology roles supporting marketing, customer advocacy, or sales enablement functions
  • Experience in B2B SaaS or enterprise technology preferred
  • Proven experience identifying, launching, and optimizing technology to streamline operations, including experience leveraging AI to drive efficiency
  • Experience with CRM tools (e.g., Salesforce) and marketing automation platforms (e.g., Marketo)
  • Experience with dedicated customer advocacy or reference management platforms (e.g., ReferenceEdge, UserEvidence, Influitive)
  • Strong project management skills, with a track record of leading cross-functional initiatives from concept to completion
  • Strong analytical skills with a track record of establishing reporting frameworks, building dashboards, and measuring program ROI
  • Experience with BI tools (e.g., Tableau, Power BI) is a plus
  • Exceptional communication, interpersonal, and stakeholder management skills
  • Self-starter who thrives in fast-paced environments
  • Bachelor's degree in Marketing, Business Administration, Information Technology, or a related field
  • Preferred qualifications: Experience in B2B technology or professional services; background in customer marketing, advocacy, or reference programs; technical skills in database management and integration platforms; experience with content management systems and digital asset management