Marketing

• Schedule monthly marketing calendars for DIFM clients — blogs, emails, and social media posts — on time, every month.
• Schedule custom blogs, emails, and social media posts as requested.
• Schedule social assist posts on a weekly cadence.
• Assist with calendar execution and coordination alongside the broader Concierge team.
• Complete website edits on behalf of DIFM clients.
• Provide timely, helpful support to clients through live chat.
• Address questions related to products, services, and general company information.
• Escalate complex issues to the right people quickly and cleanly.

DIFM Marketing Admin

• Develop and lead the execution of Brand email strategy
• Partner with the broader Growth Marketing team
• Own the strategy and governance of our owned digital video inventory
• Partner with Analytics, Product, and Digital teams
• Brief in creative partners
• Establish clear success metrics and measurement frameworks
• Lead a test-and-learn agenda

Manager, Lifecycle Marketing

• Develop and lead the annual and quarterly marketing strategy for the Transportation vertical, aligned to segment business goals and Daktronics' global marketing framework
• Own competitive positioning, messaging architecture, and segment value proposition
• Drive go-to-market strategies for new products, solutions, and initiatives from planning through launch and sustainment
• Identify market development opportunities and translate them into actionable marketing initiatives
• Build and maintain a deep understanding of the Transportation market - customers, competitors, trends, and regulatory landscape
• Own and execute integrated marketing campaigns across digital, events, email, social, and paid media channels
• Lead persona development, customer journey mapping, and segmentation to sharpen targeting and engagement
• Drive lead generation, nurturing, and conversion programs in close alignment with sales priorities
• Deploy account-based marketing (ABM) approaches for high-value prospects and key accounts
• Define and track campaign KPIs including pipeline contribution, revenue influenced, MQL volume, and marketing ROI
• Identify gaps in the sales enablement toolkit and develop assets aligned to the customer buying journey
• Partner with Sales to improve marketing effectiveness at every stage of the funnel
• Support programs that improve customer acquisition, retention, and lifetime value
• Translate market and customer intelligence into actionable insights for sales and product teams
• Ensure all Transportation vertical marketing reflects Daktronics brand standards with consistency and creative excellence
• Partner with Creative teams to develop compelling, on-brand materials across all channels and formats
• Oversee content strategy for the vertical - thought leadership, case studies, product collateral, and digital assets
• Champion the Transportation vertical narrative internally and externally
• Lead marketing initiatives from concept through execution with clear timelines, ownership, and accountability
• Manage segment marketing budget with discipline, ensuring spend is aligned to business priorities and ROI expectations
• Leverage marketing tools including project management platforms, CRM, marketing automation, and DAM systems
• Track, analyze, and report on campaign performance — providing insights and recommendations to continuously improve effectiveness
• Support annual and quarterly planning and budgeting processes
• Partner with the Transportation Market Segment Leader to align marketing strategy with business priorities and growth targets
• Collaborate with Product Management on product launches and market introduction strategies
• Work with Trade Shows & Events team to align tradeshow and events participation with broader vertical marketing strategy
• Coordinate with the Director of Marketing and other teams on strategy, timelines, resources, and priorities
• Serve as the marketing voice for the Transportation vertical in cross-functional discussions

Marketing Strategist – Transportation

• Partner with campaign stakeholders to understand marketing goals, audience strategies, and success metrics
• Ensure campaign plans are clearly defined, aligned to business objectives, and ready for execution
• Validate timelines, dependencies, and readiness across all contributing functions
• Serve as the primary liaison between campaign owners and Marketing Performance functions
• Coordinate efforts across teams to ensure alignment on campaign requirements, timelines, and deliverables
• Facilitate working sessions to drive clarity, resolve dependencies, and align execution plans
• Ensure all components required for campaign execution are aligned
• Drive campaign readiness processes, ensuring campaigns are prepared for launch with consistency and quality
• Identify risks, gaps, or misalignment early and coordinate resolution across teams
• Oversee campaign activation progress across teams
• Provide visibility into campaign status, risks, and key milestones to stakeholders
• Support issue resolution and escalation management for campaign-related challenges
• Develop and maintain standardized campaign activation processes, frameworks, and playbooks
• Drive consistency in campaign intake, planning, and execution across regions and teams
• Enable scalable execution through reusable templates, workflows, and best practices
• Coordinate with Insights & Reporting teams to monitor campaign performance
• Ensure campaign performance data is captured accurately and aligned to measurement frameworks
• Support optimization efforts by aligning stakeholders on performance insights and recommended actions

Marketing Activation Manager

• Manage a high-tier book of financial advisor clients, building long-term relationships through personalized guidance, goal-tracking, and proactive outreach via phone, video, and email.
• Share, review, and execute monthly multi-channel content calendars (email, social, blog) within the FMG platform, incorporating client feedback.
• Partner with clients to brainstorm strategies that target new prospects, re-engage inactive leads, and maximize dashboard tools like audience segmentation.
• Learn and implement new AI-powered platform features quickly as they roll out.
• Keep meticulous records of client interactions, inquiries, and campaign data, while flagging trends or issues early.
• Assist with calendar execution and support tickets, managing your workload proactively and communicating when help is needed.
• Provide exceptional customer care and service to your book of business.

Marketing Success Specialist

• Serve as the primary marketing contact for strategic channel partners, distributors, and reseller relationships across North America and EMEA
• Partner closely with Account Managers and Partner Sales team to develop and execute joint go-to-market plans aligned to growth objectives
• Manage a high volume of partner marketing activities, requests, campaigns, and enablement initiatives across multiple stakeholders and geographies
• Plan and execute co-branded marketing campaigns including webinars, virtual events, email campaigns, digital programs, field marketing activities, and partner-led demand generation initiatives
• Coordinate partner participation in industry events, trade shows, partner conferences, and regional marketing activities
• Administer and track MDF (Market Development Funds), incentive and co-marketing programs, including proposal review, budget tracking, ROI measurement, and reporting
• Collaborate with marketing stakeholders to adapt messaging, content, and campaign assets for channel partner use
• Develop partner-facing sales and marketing materials, campaign toolkits, presentations, and enablement resources
• Drive partner engagement through regular communication, marketing planning sessions, and quarterly business reviews
• Monitor and report on partner marketing performance metrics including campaign engagement, lead generation, pipeline influence, and ROI
• Help improve and scale partner engagement processes, workflows, and operational efficiency as the channel organization grows

Partner Marketing Manager

• Promote and sell franchise services in the assigned territory to meet or exceed assigned sales goals.
• Grow and develop the customer base by utilizing a systematic process to identify new prospects and to contact and follow up with customers routinely.
• Make repeated contact calls to build relationships and educate customers on why PuroClean® is the best cleaning and restoration company.
• Provide and communicate clear, accurate pretesting, service scoping, and job estimates.
• Monitor and follow up on all assigned jobs to ensure customer needs are met.

Marketing Representative

• Lead US + CA marketing strategy across major product, feature, and brand moments—ensuring strong regional planning, clear priorities, and high-quality execution.
• Partner closely with the other regional marketing directors (EMEA, APAC, etc) to deliver the creative toolkits, frameworks and assets they need to launch localized versions of these campaigns in their regions.
• Own the development of integrated campaign strategies for the Americas, from brief through launch and optimization.
• Partner cross-functionally with Product Marketing, Creative, Growth, PR/Comms, Social, Lifecycle, Retail, Commercial, and international counterparts to bring launches to market in a cohesive way.
• Translate company and product priorities into clear, differentiated regional narratives and marketing plans.
• Drive alignment across a fast-moving, matrixed organization, bringing clarity to timelines, responsibilities, decision points, and tradeoffs.
• Help ensure campaign work is both strategically strong and operationally executable across channels.
• Use performance signals, customer understanding, and market context to refine plans and improve impact over time.
• Contribute to how Oura shows up in the US, our biggest market, while balancing brand-building with business performance.
• Mentor and elevate brand marketing talent, while raising the bar for strategic thinking, communication, and integrated execution across the team.

Marketing jobs in South Dakota

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