Content Manager

• Develops, screens, and edits content for a platform within an internet-based program
• Creates digital content including articles, videos, and advertising collaterals
• Performs technical tasks associated with internet-based publications
• Researches regional and topical media to identify coverage angles and screen content nominations
• Applies excellent English and creative writing skills, with proficiency in journalism editing standards
• Works nonstandard hours and in on-call status for periods of time as required

Content Lead

• Write simple, well-structured, easy-to-understand, human-centric content.
• Oversee and support the refactoring and migration of content to a new structured model.
• Create content that is optimized for LLM consumption.
• Identify opportunities to improve content and content authoring experiences.
• Manage multiple deliverables concurrently including content strategies and project plans.
• Support the implementation of new content management technologies.
• Collaborate with colleagues across Capital One to develop content solutions.
• Provide transparency into work to ensure understanding of impact and value.

Principal Associate – Content Strategist, Structured Content Management

• Support creation and implementation of a comprehensive content strategy aligned with organizational goals.
• Craft persuasive narratives that drive growth across business targets (e.g., donors, volunteers, texters).
• Oversee and develop email marketing donor strategy that drives fundraising by designing, executing and optimizing email campaigns targeted at acquiring, engaging and retaining donors.
• Write engaging content for marketing campaigns, blogs, articles, videos, social media posts, newsletters, and multimedia assets.
• Collaborate with the marketing team and other departments such as philanthropy, public policy and research to align content on campaign strategy and organizational objectives.
• Integrate optimized content for search engines and user engagement.
• Monitor content performance, gathering analysis and adjusting strategies based on data insights.
• Ensure all content aligns with the organization’s voice, tone, brand and values.

Marketing Email and Content Manager

• Lead the creation and evolution of written content across websites, campaigns, emails, landing pages, social media, paid placements, and marketing materials — spanning blog articles, case studies, UX copy, support resources, and more
• Write, edit, and proofread copy that moves people — to click, to buy, to sign up, to trust us
• Research topics and collaborate with internal subject matter experts to produce accurate, informed content
• Develop and maintain brand voice guidelines, messaging frameworks, and editorial standards — keeping the team aligned as products and priorities evolve
• Collaborate with Product and Marketing on naming, positioning, and packaging for new and existing products, features, and initiatives
• Produce and maintain sales enablement materials for our Sales and Artist Partnerships teams — one-sheets, objection handling guides, case studies, and pitch-ready collateral that stays current as products and positioning evolve
• Keep content accurate and current across the board — an organized library of sales materials and resources, plus regular updates to landing pages, help content, and other evergreen assets
• Partner with the Editor of Hypebot (Bandsintown’s owned music industry publication) to surface story opportunities, syndicate Hypebot content across Bandsintown channels, and curate Bandsintown’s presence on the publication
• Own content operations end-to-end: content planning, tools and workflows, intake and prioritization, and reporting
• Use Claude as a force multiplier — maintain brand voice, style guides, and messaging context in Claude so every output starts from the right foundation, pressure-test copy, explore angles, and QA output against our standards.

Senior Copywriter, Content Strategist

• Support the growth and financial health of assigned Nursing Education and Nursing Practice course areas by acquiring and maintaining a pipeline of high-quality textbooks and digital learning assets.
• Stay close to instructors, students, and education trends; recruit and manage authors/SMEs; negotiate contracts; and partner cross-functionally to deliver successful publications and launches.
• Maintain working knowledge of assigned nursing course markets (curriculum, adoption drivers, instructor/student needs, and competitive landscape) and share actionable insights with internal partners.
• Conduct structured market research (reviews, surveys, faculty conversations, focus groups) to validate opportunities and inform content positioning and revision priorities.
• Build and maintain an active network of authors, reviewers, and SMEs; recruit talent for new projects and revisions; provide clear expectations and consistent “author care.”
• Contribute to business plans for assigned areas (new projects, revisions, and supporting digital assets) and manage day-to-day pipeline activity.
• Prepare acquisition proposals for internal review (market rationale, competitive context, development approach, cost assumptions, forecast inputs, and P&L) in collaboration with stakeholders.
• Negotiate and execute contracts with authors/SMEs/partners (scope, schedules, deliverables, and terms) with support/guidance as needed; ensure alignment to business goals and delivery timelines.
• Move assigned projects through the publishing workflow in partnership with Development Editors, Product, Production, and other teams; ensure deliverables meet quality and schedule expectations.
• Support acquisition and development of digital-first or platform-ready assets (e.g., media sets, assessments, videos, cases, practice materials) that complement core titles and improve learning outcomes.
• Identify risks early (author performance, scope changes, market shifts) and escalate/coordinate mitigation to protect timelines, quality, and budget.
• Partner with Product Marketing and Sales to provide content and positioning inputs; support launch readiness (key messages, differentiation, sales training inputs) for your titles/areas.

Content Editor, Acquisitions Editor, Nursing

• support enterprise content development by helping bring the corporate narrative to life
• provide editorial guidance that shapes the storytelling and narrative approach for requests for proposals (RFPs)
• define the core story and key messages that run through proposal narratives
• work closely with RFP writers and subject matter experts to ensure narrative accuracy and clarity
• collaborate with cross-functional subject matter experts to translate complex content into compelling narratives
• ensure all content adheres to applicable policies, procedures, brand, and editorial standards

Enterprise Content Editor

• Lead development of unified content strategy for Health & Wellness products
• Define messaging pillars and narratives aligned with brand priorities
• Optimize multi-format content including webinars, blogs, and marketing collateral
• Collaborate with marketing and product teams for content translation
• Establish content governance frameworks
• Coach and lead content teams

VP, Content Strategist – Health & Wellness

• Understand and articulate the creative vision for a project, aligning it with client objectives
• Develop an understanding of the target audience(s), their needs, and how they interact with the brand across touchpoints
• Meet with clients to discuss their goals for an upcoming marketing campaign, then Developing marketing campaigns that are aligned with client expectations.
• Developing marketing strategies that dictate the core methods of achieving the client’s goals
• Create documentation and write creative briefs that inspire and challenge teams to do their best work
• Partner with cross-functional teams including UX, design, copywriting, and development to bring concepts to life
• Coordinating goals with department heads responsible for enacting a marketing strategy
• Present concepts and rationale to internal and external stakeholders, adjusting as needed based on feedback
• Manage projects from start to finish, ensuring quality standards are met and deadlines are met
• Conduct post-mortem analysis to identify areas of improvement for future projects
• Encourage out-of-the-box thinking and challenge team members to think outside their comfort zones
• Examining market and industry reports and identifying important trends
• Creating strategic plans that outline how to achieve goals within a specific time frame
• Monitoring the progress of marketing media throughout development
• Tracking results of marketing strategies
• Adjusting or ending marketing strategies if results are not meeting expectations
• Strategizing ways to increase sales and brand awareness through marketing efforts such as social media campaigns or targeted advertisements
• Stay up-to-date on industry trends and emerging technologies
• Proactively share knowledge and best practices with team members
• Continuously strive to improve processes and procedures

Temp Content Strategist

• Develop and execute content across the full funnel, including blogs, whitepapers, case studies, landing pages, email campaigns, sales assets, and social content
• Translate complex product capabilities, industry trends, and customer stories into clear, compelling narratives
• Support demand generation and ABM initiatives with targeted, persona-driven content
• Develop thought leadership content such as research reports, industry guides, and executive-level assets
• Partner with Product Marketing to produce case studies, testimonials, and enablement materials
• Collaborate with Design and Digital Marketing to ensure content is visually strong, on-brand, and optimized for performance
• Maintain and evolve Raintree’s content voice to be confident, approachable, and trusted
• Track content performance and continuously optimize based on engagement, conversion, and pipeline impact

• Contributing to the growth of assigned course areas.
• Serving as the internal expert for these areas.
• Establishing and maintaining a network of authors and subject matter experts.
• Strategically acquiring new content assets.
• Pursuing mutually beneficial partnerships and securing revisions for existing books and digital assets.
• Collaborating with product marketing, sales, product managers, and content development.
• Managing relationships with key partners to achieve growth and brand awareness.
• Reviewing and modifying existing content to maximize profitability.

Content Editor

• Create content-focused strategic and tactical recommendations, such as content modeling and taxonomy development
• Plan and implement scalable enterprise-wide content initiatives
• Align diverse client stakeholders on a common goal
• Develop content creation processes and editorial workflow
• Build and adapt deliverables to meet client needs solving client problems with well-reasoned plans, strong communication, creative approaches, and optimism
• Research and develop information architecture and content
• Train and mentor mid-level teammates and external partners consultants

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