Manage the team who owns day-to-day operations across Marketo, Outreach, Demandbase/6sense.
Build and maintain lifecycle processes including scoring, routing, segmentation, campaign architecture, and attribution setup.
Ensure data accuracy and system hygiene.
Architect lead lifecycle processes including scoring, routing, attribution, campaign/program setup, and funnel management.
Partner with IT, RevOps, marketing and SDR leadership to ensure alignment and seamless go-to-market process execution
Build dashboards and recurring reports for marketing programs, funnel performance, and pipeline contribution.
Write SQL queries and partner with BI/data teams to support analytics needs.
Provide actionable insights that improve campaign optimization and GTM planning.
Partner with Data/BI teams to ensure proper data governance, modeling, and analytics infrastructure.
Translate complex data into clear insights and recommendations for marketing leadership and cross-functional stakeholders.
Test, evaluate, and incorporate AI tools that improve automation, personalization, and operational efficiency
Build scrappy prototypes and process improvements that push the org toward AI-native marketing.
Evaluate and implement next-gen MarTech solutions that reduce manual work and improve targeting, orchestration, and personalization.
Collaborate with Sales Ops, SDRs, RevOps, and Marketing leaders to align on lead processes and GTM performance metrics.
Build operational frameworks, documentation, and governance that ensure reliability and repeatability as we scale.

Requirements

7–12 years (Sr. Manager) in B2B SaaS Marketing Operations or Revenue Operations.
Experience managing complex MarTech stacks and integrating new technologies.
Strong technical depth: lead routing, scoring, automation, reporting, attribution, funnel management.
Comfortable with SQL and partnering with data/BI engineering teams.
Has worked in organizations shifting toward advanced automation or AI-driven GTM motions.

Benefits

Competitive compensation, bonus opportunities, and retirement programs
Comprehensive medical, dental, and vision coverage
Generous, flexible time off
Paid holidays, wellness days, and a company-wide year-end break
6 months of fully paid parental leave
Learning & development stipend
Opportunities to give back, including volunteer time and donation matching
Mental wellbeing resources and support

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools

SQLlead routingscoringautomationreportingattributionfunnel managementdata governanceanalyticsMarTech

Soft Skills

collaborationcommunicationinsight generationproblem-solvingprocess improvementleadershiporganizational skillsadaptabilitystrategic thinkingdata translation