Head of Marketing
ZEISS Group
full-time
Posted on:
Location Type: Remote
Location: Remote • Arizona, California, Washington • 🇺🇸 United States
Visit company websiteSalary
💰 $201,100 - $251,400 per year
Job Level
Lead
About the role
- Direct U.S. FOB Marketing organization to achieve annual sales and profit plans.
- Assist in the development of the FOB Market plan products and develop and execute the local implementation.
- Develop successful working relationships with Field of Business Leadership, Business Sector Leadership and product development to ensure all current and future product developments are supported with timely and effective communications programs for common goals of the business.
- Contribute to new product development plans and programs, including the successful launch of products to the FOB and the USA Market.
- Plan, organize, staff, train and develop CZMI’s FOB marketing personnel.
- Develop, implement and manage annual budget, compensation plan and motivational programs for department personnel.
- Interact with all levels of the organization, customers, KOL’s, vendors and industry competitors.
- Manage Product Marketing Managers.
- Plan, organize and conduct meetings and discussion groups, including annual sales and interim sales management meetings.
- Develop and manage promotional plans and materials for major trade shows.
- Support Sales organization in upgrading, changing, motivating, managing and maintaining “elite” direct and distributor network.
- Identify and develop new local strategic alliances to broaden CZMI’s commercial opportunities.
- Capitalize on fresh revenue opportunities; implement for maximum effect within distribution channel.
Requirements
- Bachelor’s degree required, MBA a plus.
- Minimum 12 years of progressive marketing and sales/sales management experience, or related experience, preferably in the medical device industry.
- Distributor management experience preferred.
- Minimum 5 years personnel management experience required.
- Capital equipment experience in the medical / surgical setting (e.g. Neurosurgery, ENT, Ophthalmology, Dental) essential.
- Strong direct and distributor sales/” downstream marketing” experience mandatory.
- Strong marketing leadership and decision-making skills critical.
- Successful experience managing and leading professional staff.
- Polished oral presentation and written communication skills.
- Excellent analytical skills and ability to clearly communicate policy decisions company strategy and vision.
- Experienced knowledge of financial analysis and analysis tools (i.e. spreadsheets, etc.)
- Organizational agility to work across functions, business sectors and customers and markets.
- Experience and awareness of working in multi-cultural businesses – peers, customers, etc.
- Experience in other functional areas, product marketing, product development, sales, finance and other customer facing roles a plus.
- Translating business objectives into the brand portfolio strategy and implementation plans.
Benefits
- Medical
- Vision
- Dental
- 401k Matching
- Employee Assistance Programs
- Vacation and sick pay
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
marketingsales managementproduct developmentfinancial analysisanalytical skillsdownstream marketingbudget managementpromotional planningpersonnel managementstrategic alliances
Soft skills
leadershipdecision-makingcommunicationorganizational agilityrelationship buildingpresentation skillsteam developmentmotivationcollaborationcross-functional teamwork
Certifications
Bachelor's degreeMBA