YOOBIC

ABM/Growth Marketing Manager

YOOBIC

full-time

Posted on:

Location Type: Remote

Location: New York • United States

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Salary

💰 $135,000 - $145,000 per year

About the role

  • Design and scale 1:1, 1:few, and 1:many ABM programs globally
  • Execute multi-channel plays across digital, outbound, website personalization, paid media, events, and sales sequences
  • Define ICP segmentation and tiering using firmographic, technographic, behavioral, and intent data
  • Build persona-based messaging across buying committees
  • Align closely with Sales on account plans, engagement strategy, and pipeline targets
  • Design workflows across Claude and tools like Seam.ai , HubSpot, Influ2, Salesforce, and intent platforms
  • Build trigger-based programs (intent surges, job changes, buying committee engagement)
  • Partner with RevOps on scoring, enrichment, and automation
  • Build dashboards tracking engagement-to-pipeline conversion
  • Set and manage quarterly and monthly pipeline targets
  • Align outbound with ABM campaigns and intent signals
  • Lead pipeline reviews and address engagement gaps

Requirements

  • 5–7+ years in B2B SaaS marketing
  • 3+ years building and executing enterprise ABM programs
  • Proven success generating qualified pipeline through ABM
  • Strong hands-on experience with ABM platforms (6sense, Demandbase, UserGems), and other GTM tools - HubSpot, Salesforce, Gong, Clay
  • ABM leader with a GTM engineer mindset
  • Comfortable owning strategy and executing hands-on
  • Experience selling into global markets
  • Deep understanding of ABM in B2B SaaS sales environments
  • Highly technical and curious about emerging GTM tools
  • Comfortable building workflows between Claude and tools like Salesloft, UserGems, HubSpot, Salesforce, and enrichment tools
  • Data-driven and focused on engagement-to-pipeline performance
  • Strong cross-functional collaborator across Marketing, Sales, and RevOps
  • Confident people manager with a builder, test-and-learn mentality
  • Comfortable in a fast-paced entrepreneurial environment
Benefits
  • 20 days PTO + 8 public holidays (plus 3 floating holidays to choose from)
  • Medical cover and EAP (Employee Assistance Program)
  • Company covered Life insurance coverage
  • Company covered long term disability coverage
  • An amazing 401k contribution - We contribute even if you don’t!
  • ADP discounts for a whole host of items (including electronics, Childcare, travel, etc…)
  • Free online HIIT sessions + gym discounts
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
ABM programsICP segmentationpersona-based messagingpipeline managementdata-driven decision makingworkflow designengagement strategyconversion tracking
Soft Skills
cross-functional collaborationpeople managementstrategic thinkinghands-on executioncuriositybuilder mentalitytest-and-learn mentality