Salary
💰 $70,000 - $80,000 per year
About the role
- Oversee and optimize affiliate programs across partner networks to drive performance and maximize ROI.
- Recruit, onboard, and nurture relationships with new and existing affiliates, ensuring alignment with business goals.
- Develop and execute strategies to increase sales, conversions, and new customer acquisition.
- Monitor affiliate performance, identifying opportunities to improve efficiency and scale results.
- Design and implement commission structures, promotional campaigns, and incentive programs to boost engagement.
- Provide affiliates with up-to-date marketing assets, product info, and performance best practices.
- Analyze key metrics (sales, conversion rate, CPA, ROAS) and deliver regular performance reports and insights.
- Explore new networks, technologies, influencers, and content partners to expand reach.
- Collaborate with Paid Media, CRM, and Digital Marketing teams to integrate affiliate initiatives into broader campaigns.
- Own our brand ambassador program - from monthly content planning to campaign execution.
- Manage, grow, and elevate relationships with creators and superfans, building long-term partnerships.
- Develop a content calendar in collaboration with ambassadors, ensuring authentic, on-brand storytelling.
- Coordinate outreach, negotiations, and contracts with ambassadors and influencers.
- Track and analyze ambassador program performance, including reach, engagement, and conversions.
- Provide monthly insights and recommendations to optimize future campaigns.
- Lead the transformation of our ambassador program from a manual, spreadsheet-driven process into a scalable, best-in-class program.
Requirements
- 3–5 years of experience in affiliate marketing, influencer/creator partnerships, or community growth roles.
- Strong understanding of affiliate networks, tracking platforms, and performance marketing metrics (CPA, ROAS, LTV, etc.).
- Demonstrated ability to build and scale partnerships, from recruitment and onboarding through long-term relationship management.
- Proven track record of driving measurable growth through data-driven decision-making and campaign optimization.
- Experience creating and managing incentive structures, commission models, and performance-based campaigns.
- Excellent analytical skills with the ability to translate data into actionable insights and recommendations.
- Strong project management skills – able to juggle multiple programs, deadlines, and partner relationships.
- Exceptional communication and negotiation skills, with the ability to influence partners and work cross-functionally with internal teams.
- Proficiency in Excel/Google Sheets, CRM platforms, and affiliate tracking tools (e.g., Impact, Refersion, ShareASale, or similar).
- Multiple medical, dental and vision plan options after 30 days (with company contributions to the premium costs)
- Healthcare Savings and Flexible Spending Accounts
- Company-paid Life, Short and Long-Term Disability, and worldwide travel assistance benefits
- Voluntary life and income replacement plans
- 401(k) Retirement Savings Plan with Employer Match
- Paid time off and holiday pay
- Employee discounts at all Local Crafts companies!
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
affiliate marketingperformance marketingdata analysiscampaign optimizationincentive structurescommission modelssales conversioncustomer acquisitionrelationship managementproject management
Soft skills
communicationnegotiationinfluencecollaborationanalytical thinkingstrategic planningrelationship buildingtime managementproblem-solvingcreativity