Serve as the primary strategic lead for a portfolio of industrial clients to cultivate strong and trusted partnerships with each of them
Plan, collect, and document client goals and deliverable feedback for use by cross-functional teams (coordinators, design, development, and SEM)
Partner with cross-functional teams to execute marketing campaigns, ensure alignment with client expectations, and deliver on ROI
Lead biweekly or monthly (dependent on program scope) client calls to review program KPIs, deliverable updates, and program progress
Consult with and educate clients on the digital marketing best practices that guide the strategic direction for their program
Address clients’ questions or concerns about the performance of their program and provide strategic and tactical solutions
Leverage data analytics to uncover actionable insights, identify trends, and make informed recommendations to optimize marketing campaigns continually
Collaborate with Sales to offer a holistic service that can lead to increased revenue
Develop, present, and implement holistic growth marketing strategies that align with the clients’ goals, covering aspects like user acquisition, conversion, and revenue growth

Requirements

Bachelor's degree
1-3+ years experience in a digital marketing role; agency preferred
Minimum 1 year of client-facing experience
Minimum 1 year of project management experience
Some knowledge of best practices for SEO, social media, email marketing, and/or blog writing
Experience with our tech stack: Hubspot, Google Analytics, and WordPress
Outstanding communication and people skills.

Benefits

401(k) match
medical, dental and vision insurance
life and disability insurance
generous paid time off including vacation, sick leave, floating and fixed holidays, maternity and bonding leave
EAP, other wellbeing resources
and much more.

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools

digital marketingSEOsocial media marketingemail marketingblog writingdata analyticsproject managementuser acquisitionconversion optimizationrevenue growth

Soft Skills

communication skillspeople skillsstrategic thinkingproblem-solvingcollaborationclient managementpresentation skillseducational skillsrelationship buildingfeedback documentation

Certifications

Bachelor's degree