Writer

Director, Public Relations

Writer

full-time

Posted on:

Location: New York • 🇺🇸 United States

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Job Level

Lead

About the role

  • Translate business, product, partnership, and engineering achievements into compelling narratives for CIOs, CxOs, influencers, and top tech and business media
  • Develop and execute comprehensive, cross-channel PR strategies to enhance WRITER’s brand visibility and reputation in the tech and AI sectors
  • Plan and execute PR activities around product launches, company milestones, partnerships, and industry events
  • Coordinate with internal teams to ensure seamless execution and fuel PR agency through storymining and asset creation
  • Build and maintain relationships with key journalists, editors, and influencers; pitch stories and manage media inquiries
  • Craft press releases, thought leadership articles, social posts, and other PR materials highlighting WRITER’s solutions
  • Identify, engage, and activate key industry influencers to amplify WRITER’s message
  • Track and analyze PR metrics to measure campaign impact and provide insights
  • Work closely with marketing, EPD, and executive teams to align PR efforts with business goals
  • Stay current on AI industry developments and translate complex technical topics into accessible narratives

Requirements

  • 10+ years of experience in public relations, with experience in tech and product PR
  • Experience driving results in a high-growth B2B SaaS startup environment preferred
  • Experience marketing to IT a plus
  • Deep understanding of the AI and technology landscape, including emerging trends and key players
  • Exceptional written and verbal communication skills
  • Proven ability to build and maintain strong relationships with media, influencers, and industry stakeholders
  • Strong strategic mindset with the ability to develop and execute effective PR campaigns
  • Creative approach to integrated storytelling across channels
  • Excellent organizational and project management skills
  • Collaborative and team-oriented, able to work across departments and levels
  • Skilled at translating complex technical topics into simple, sticky soundbites
  • Ability to engage new and traditional media to reach target audiences
  • Voracious in staying up to date on AI industry developments
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