WRITER is seeking an experienced Director of public relations to drive our PR strategy and execution.
Translate business, product, partnership, and engineering achievements into compelling narratives for CIOs, CxOs, influencers, and tech and business media.
Develop and execute comprehensive, cross-channel PR strategies to enhance WRITER’s brand visibility and reputation in the tech and AI sectors.
Plan and execute PR activities around product launches, company milestones, partnerships, and industry events.
Coordinate with internal teams and manage PR agency collaboration.
Build and maintain relationships with key journalists, editors, and influencers; pitch stories and manage media inquiries.
Craft press releases, thought leadership, social posts, and other PR materials.
Identify and activate key industry influencers to amplify WRITER’s message.
Track and analyze PR metrics to measure impact and provide insights.
Work closely with marketing, EPD, and executive teams to align PR efforts with business goals.
Requirements
10+ years of experience in public relations, with experience in tech and product PR.
Experience driving results in a high-growth B2B SaaS startup environment preferred, experience marketing to IT a plus
Deep understanding of the AI and technology landscape, including emerging trends and key players.
Exceptional written and verbal communication skills, with the ability to craft compelling narratives and articulate complex ideas clearly.
Proven ability to build and maintain strong relationships with media, influencers, and industry stakeholders, as well as internal executives and SMEs.
Strong strategic mindset with the ability to develop and execute effective PR campaigns.
Creative approach to integrated storytelling across channels to drive business goals.
Excellent organizational and project management skills, with the ability to manage multiple projects simultaneously on tight deadlines.
Collaborative and team-oriented, with the ability to work effectively across different departments and levels of the organization.