WHYTEMATTER Staffing Solutions

Social Strategy Manager

WHYTEMATTER Staffing Solutions

full-time

Posted on:

Location Type: Hybrid

Location: Newry • United Kingdom

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About the role

  • You’ll take ownership of the brand’s entire social presence — developing and delivering a bold, data-led social plan across Instagram, TikTok, YouTube, Pinterest, and emerging platforms.
  • You’ll manage the social content calendar, ensuring every post looks great and drives measurable commercial results.
  • You’ll lead content direction from concept to delivery, managing a small but talented team to produce high-quality, scroll-stopping content.
  • You’ll understand what resonates with the target audience, tailor tone and storytelling for each platform, and work closely with the wider creative and marketing teams to bring ideas to life.
  • You’ll nurture this community by creating authentic, inspiring content and building meaningful relationships through influencer partnerships and gifted collaborations — turning engagement into genuine brand advocacy.
  • You’ll measure what matters — from engagement and reach to conversions and ROI. You’ll translate data into actionable insights, report on performance, and collaborate with paid media, creative, and CRM teams to amplify success.

Requirements

  • 5+ years’ experience in Social Media Marketing, ideally within a fast-paced eCommerce or direct-to-consumer environment.
  • Proven ability to develop and execute successful, insight-led social strategies.
  • Deep understanding of social platform trends, creator economies, and performance metrics.
  • Commercial mindset with a focus on ROI, audience growth, and conversion.
  • Experience leading or mentoring a creative content team.
  • Ability to work autonomously and manage the full social media function end-to-end.
  • Nice-to-Haves: Experience running TikTok creator campaigns or influencer seeding programs.
  • Familiarity with GA4, Shopify, and digital attribution tools.
Benefits
  • 4-Day Working Week (6 months per year!) — Enjoy every Friday off between April and September, without using annual leave.
  • Dynamic, digital-first workplace that embraces innovation and continuous improvement.
  • Electric car charging on-site.
  • Enhanced Maternity Pay.
  • Generous staff discount — and we mean huge !
  • Vibrant working culture that values results, creativity, and a bit of craic along the way.
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
social media marketingcontent strategydata analysisperformance metricsinfluencer marketingcampaign managementaudience growthconversion optimizationcontent creationdigital attribution
Soft Skills
leadershipteam managementcommunicationcreativityautonomyrelationship buildingcollaborationinsight developmentstorytellingcommunity engagement