WHYTEMATTER Staffing Solutions

Digital Marketing

• Manage and optimise Shopify stores, ensuring an excellent customer experience.
• Manage the commercial performance of the online business, including revenue, conversion rate, average order value (AOV) and promotional activity.
• Plan and execute merchandising strategies to maximise online sales.
• Build, manage and optimise paid social campaigns across Meta and TikTok, including creative testing and performance analysis.
• Manage Google Ads, Shopping campaigns, Merchant Center and product feeds.
• Use GA4 and performance reporting to identify opportunities and make data-led decisions.
• Support the launch and growth of new digital sales channels.
• Collaborate with internal teams on creative, campaigns and website improvements.

E-commerce, Digital Marketing Specialist

Project Manager

• Coordinate multiple digital projects from briefing through to completion.
• Assist with project planning, timelines, resource allocation and scheduling.
• Ensure projects remain on track, highlighting risks and escalating issues where appropriate.
• Act as a central point of communication between clients and internal teams.
• Schedule client meetings, prepare agendas and distribute project updates.
• Maintain accurate project documentation and status reports.
• Work closely with designers, developers, marketing specialists and account managers to ensure smooth project delivery.
• Monitor project budgets, timesheets and resource utilisation where required.
• Support quality assurance processes before project delivery.
• Ensure all deliverables meet agreed deadlines and client expectations.
• Assist with continuous improvement of internal project management processes.

Project Coordinator

Account Executive

• Planning, delivering, and evaluating advertising campaigns.
• Developing and maintaining strong working relationships with clients and media partners.
• Utilising specialist systems and data tools to support campaign planning and performance.
• Managing workloads effectively and working to deadlines.
• Identifying opportunities to develop business through existing client relationships and new opportunities.
• Adhering to internal processes and procedures.
• Managing multiple projects simultaneously.
• Providing support across wider business teams when required.
• Monitoring client budgets and campaign KPIs.