Whatnot

Software Engineer, Performance Marketing

Whatnot

full-time

Posted on:

Location Type: Hybrid

Location: Seattle • California • New York • United States

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Salary

💰 $170,000 - $230,000 per year

Tech Stack

ETLGoJavaPythonSQL

About the role

  • Build and maintain data pipelines that ingest, normalize, and validate marketing data from platforms like Google Ads, Meta, TikTok, PLA feeds, and AppsFlyer
  • Create automation tools for bidding, budget pacing, creative rotation, and campaign experimentation
  • Implement attribution/tracking logic (MMP, SKAN, postbacks, conversion windows, deduplication, incrementality)
  • Partner closely with Growth, Marketing, and Data teams to turn hypotheses into shippable systems

Requirements

  • 5+ years of experience as a Software Development Engineer (or equivalent)
  • Hands-on experience supporting performance marketing
  • Strong understanding of paid media platforms:
  • Google Ads (Paid Search, Shopping / PLA)
  • Meta Ads
  • TikTok Ads
  • Practical experience with AppsFlyer (or similar MMP like Adjust / Branch)
  • Solid grasp of:
  • Attribution models (last click, MTA, SKAN, probabilistic vs deterministic)
  • Conversion tracking and event schemas
  • Campaign structure and optimization levers
  • Strong backend skills (e.g. Python, Java, Go, or similar)
  • Experience with data systems (SQL, warehouses, ETL/ELT, streaming is a plus)
Benefits
  • Flexible Time off Policy and Company-wide Holidays (including a spring and winter break)
  • Health Insurance options including Medical, Dental, Vision
  • Work From Home Support
  • Home office setup allowance
  • Monthly allowance for cell phone and internet
  • Care benefits
  • Monthly allowance for wellness
  • Annual allowance towards Childcare
  • Lifetime benefit for family planning, such as adoption or fertility expenses
  • Retirement; 401k offering for Traditional and Roth accounts in the US (employer match up to 4% of base salary) and Pension plans internationally
  • Monthly allowance to dogfood the app
  • Parental Leave
  • 16 weeks of paid parental leave + one month gradual return to work *company leave allowances run concurrently with country leave requirements which take precedence.
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
PythonJavaGoSQLETLELTdata pipelinesattribution modelsconversion trackingcampaign optimization
Soft Skills
collaborationproblem-solvingcommunicationhypothesis testingcreativity