Wella Company

Senior Director, eCommerce

Wella Company

full-time

Posted on:

Location Type: Hybrid

Location: Calabasas • California • United States

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Salary

💰 $200,000 - $250,000 per year

Job Level

Senior

About the role

  • Own and drive the US eCommerce strategy and performance
  • Lead the strategic and operational delivery of the eCommerce business across Amazon (1P), retailer.com (Ulta, Target, SalonCentric), DTC brand sites, and B2B/professional platforms.
  • Set channel-specific targets and oversee sales, margin, demand forecasts, and inventory performance.
  • Serve as the digital voice within the US leadership team, shaping investment, activation, and channel strategies.
  • Lead Amazon as a flagship growth engine
  • Own the Amazon roadmap, including annual vendor negotiations, assortment strategy, pricing, and promotional planning.
  • Manage operational health across retail readiness, catalog accuracy, and chargeback mitigation.
  • Partner with media teams to drive performance through Amazon DSP, search, and display, ensuring efficient ROI.
  • Build customized strategies with key retail partners to enhance digital shelf, boost conversion, and align with in-store activity.
  • Ensure consistent brand presence and content excellence across retailer.com environments.
  • Oversee commercial planning, site merchandising, and digital experience
  • Partner with brand and tech to improve UX, conversion, and checkout flow.
  • Lead CRM strategy across lifecycle marketing, segmentation, and retention to drive LTV.
  • Lead, inspire, and scale a high-performing eCommerce team
  • Champion data-driven decision-making and performance tracking

Requirements

  • 10+ years of relevant experience in eCommerce with deep expertise in Amazon and other digital retail platforms.
  • Proven commercial acumen with ownership of large P&Ls ($50M+) and track record of revenue growth.
  • Strong leadership experience managing large teams across multiple digital disciplines.
  • Data-driven operator with advanced analytical skills and a bias for action.
  • Excellent communication and executive presence; comfortable influencing at the C-level.
  • Experience in beauty, CPG, or a fast-moving consumer business is highly preferred
Benefits
  • Attractive compensation package
  • Competitive holiday allowance
  • Wide range of benefits
  • Continued learning and growth opportunities
  • Truly global and diverse environment where you can be your true self
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
eCommerce strategyAmazon DSPdigital marketingdata analysisP&L managementsite merchandisingUX improvementlifecycle marketingsegmentationretention strategies
Soft Skills
leadershipcommunicationinfluencingdata-driven decision-makingteam managementstrategic thinkingoperational deliverycollaborationperformance trackingproblem-solving