
Paid Media Associate – Temp
Wasserman
full-time
Posted on:
Location Type: Remote
Location: California • Oregon • United States
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Salary
💰 $70,000 - $80,000 per year
About the role
- Daily budget and performance pacing on ad platforms.
- Build campaigns in self-serve ad platforms and thoroughly QA all paid campaign launches.
- Basic bid management and optimizations for mobile app install campaigns, including but not limited to Google Ads, Meta Ads Manager, TikTok Ads, and Apple Search.
- Collaborate with Media Strategist on recommending optimizations in support of client Cost Per Install goals, Retention goals and innovation.
- Analyze campaign data to write performance insights and recommendations to inform client action.
- Assist Media Strategist with creating media plans to achieve client goals, including audience and creative recommendations and projected results.
- Daily use of reporting, analytics, and trend tools.
- Attend training sessions/webinars to become fluent in media planning tools and platforms.
Requirements
- 1+ years of experience working on performance marketing campaigns within Google Ad, Meta Ads and/or TikTok Ads.
- Apple Ads a plus.
- An elevated mathematical/analytical aptitude with comfortability using Excel or Google Sheets (pivot tables, VLOOKUPs, SUMIFs, etc.).
- A demonstrated passion for and understanding of digital media, platforms and their ad offerings.
- Ability to pull campaign reports to inform insights and build client-facing presentation decks.
- Commitment to excellence — anticipating issues and communicating with diplomacy, identifying emerging platforms and trends to drive innovation.
Benefits
- Compensation decisions are dependent on circumstances of each role.
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
performance marketingbid managementcampaign optimizationdata analysisExcelGoogle Sheetspivot tablesVLOOKUPSUMIF
Soft Skills
analytical aptitudecommunicationcollaborationproblem-solvingattention to detailcommitment to excellence