VP – Marketing Manager
Synchrony
Media Buyer
Walz Tetrick Advertising
full-time
Posted on:
Location Type: Hybrid
Location: Mission • Kansas • 🇺🇸 United States
Visit company websiteJob Level
JuniorMid-Level
About the role
- Develop, QA, and optimize digital media campaigns across a diverse portfolio of clients.
- Monitor campaign performance regularly, implementing necessary optimizations to enhance results.
- Collaborate with media planners and directors on annual and ad hoc planning initiatives.
- Lead the preparation of weekly, monthly, and quarterly reports for assigned campaigns, delivering accurate data and actionable insights.
- Adhere to strict client campaign and reporting deadlines.
- Facilitate internal and external communication related to assigned tactics.
- Stay informed about digital media trends and emerging technologies through ongoing research.
- Conduct audits and provide creative recommendations based on digital buy execution.
- Manage trafficking of digital media assets (e.g. creative assets, ad tags, pixels) to ensure accurate delivery, placement, and performance across all channels
- Coordinate with analytics and ad ops teams to ensure campaign frameworks align with set KPIs.
Requirements
- Two+ years of experience in buying across digital and social platforms.
- Preferred experience with self-serve platforms within leading DSPs such as The Trade Desk and Google DV360.
- Proven ability to manage multiple clients across various platforms.
- Positive attitude and ability to thrive in a fast-paced environment.
- Excellent communication skills.
- Keen attention to detail.
- Strong analytics skills to evaluate campaign effectiveness and ROI.
- Self-starter with a passion for continued learning.
- Strategic thinker with proactive client service abilities.
- Ability to identify and resolve problems independently.
- Effective team player in a collaborative, cross-functional environment.
Benefits
- 401(k) with an employer match
- Long-term disability and dental insurance
- Health insurance, agency pays 90 percent of the employees’ premiums with option to add spouse and family
- Generous paid time off including days to volunteer at a charity
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
digital media campaignscampaign performance optimizationdata analysisdigital buy executionKPI alignmentad traffickingcreative recommendationsreport preparationauditing
Soft skills
communication skillsattention to detailproblem-solvingstrategic thinkingclient serviceteam collaborationself-starterpositive attitudeadaptability