Walz Tetrick Advertising

Director

• Set clear goals for Group Leaders and hold them accountable for growth and profitability
• Monitor account financial health, including scopes, revenue, margins, and resourcing
• Partner with finance to optimize account structures, negotiate contracts, and protect profitability
• Establish resourcing models that balance quality and efficiency
• Identify and pursue opportunities for organic growth within client businesses
• Partner with new business leadership on pitches and presentations
• Oversee onboarding of new clients, ensuring strong early momentum
• Provide visionary leadership to guide teams toward breakthrough solutions
• Collaborate with executive leadership on agency growth strategy
• Lead, mentor, and inspire Group Leaders, fostering accountability and collaboration
• Build career paths for account service professionals with clear advancement opportunities
• Champion education in client leadership, profitability, and marketing innovation
• Recruit, retain, and develop top talent across account leadership
• Serve as senior executive presence for key clients, building trust-based partnerships
• Represent WTA with credibility and gravitas internally and externally
• Foster cross-functional collaboration to deliver integrated solutions
• Manage to established goals and ensure accountability across account service
• Track and communicate results aligned with agency priorities and client objectives
• Translate insights into actionable strategies that balance client needs with agency health

Executive Director, Account Service

Marketing

• Support the strategic execution of sports marketing campaigns, influencer partnerships, and philanthropic activations
• Identify, research, and pursue new corporate NIL influencer, brand, and philanthropic activation opportunities
• Build and maintain strong relationships with athletic departments, agents, athletes, and corporate partners
• Prepare contracts, ensure compliance with NIL and NCAA standards, and manage approval workflows with athletes, agents, and administrators
• Develop campaign strategies, presentations, and recruitment materials that highlight athlete stories and drive brand engagement
• Lead the creation of student-athlete bios, social media playbooks, and philanthropic activation strategies
• Coordinate production sessions, media days, live events, and other campaign activations, ensuring seamless logistics and execution
• Manage deal sheets, licensing agreements, and financial documentation through Opendorse and NILGo platforms
• Represent WTA at donor events, specialty nights, and NIL activations while showcasing the agency’s sports marketing value proposition
• Track, measure, and report campaign outcomes to clients and internal stakeholders, providing insights and recommendations for future initiatives

Executive Director, Account Service

Senior Sports Marketing Manager