Walmart

Director, Digital Strategy – Homepage & App

Walmart

full-time

Posted on:

Location Type: Office

Location: Bentonville • California • United States

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Salary

💰 $110,000 - $220,000 per year

Job Level

Lead

About the role

  • Own the end-to-end commercial strategy for the Homepage and Sam’s Club App
  • Lead the transition from iterative site updates to a bold, AI-driven curation strategy
  • Shift focus from pure adoption to deepening the member experience and driving visit frequency
  • Leverage the Tempo platform and Glass migration to push the boundaries of geotargeted testing and layout optimization
  • Navigate a complex stakeholder environment, aligning with Marketing, Merchandising, and Product teams to drive a cohesive digital experience

Requirements

  • Bachelor’s degree in Communications, Marketing, Business, or related field and 5 years’ experience in public relations, communications or related field OR 7 years’ experience in public relations, communications or related field
  • 2 years’ supervisory experience
  • Experience developing and implementing issue advocacy or grassroots projects
  • Experience in developing digital communication channels
  • Experience managing digital platforms or social networks
Benefits
  • Health benefits include medical, vision and dental coverage
  • Financial benefits include 401(k), stock purchase and company-paid life insurance
  • Paid time off benefits include PTO, parental leave, family care leave, bereavement, jury duty, and voting
  • Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more
  • Live Better U is a company paid education benefit program for full-time and part-time associates in Walmart and Sam's Club facilities. Programs range from high school completion to bachelor's degrees, including English Language Learning and short-form certificates. Tuition, books, and fees are completely paid for by Walmart
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
digital communicationissue advocacygrassroots projectsgeotargeted testinglayout optimization
Soft Skills
stakeholder managementteam alignmentmember experience enhancementstrategic thinkingleadership