
Senior Director, Advanced Analytics, Media Insights
Walmart
full-time
Posted on:
Location Type: Hybrid
Location: San Bruno • California • New Jersey • United States
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Salary
💰 $169,000 - $338,000 per year
Job Level
About the role
- Define the long-term insights strategy, roadmap and measurement standards for the SBU; own the vision aligned to Walmart Connect’s business goals.
- Partner directly with Sales leadership and senior supplier/agency executives—engage in C-suite level discussions and set the agenda for measurement and media effectiveness for the largest accounts.
- Lead a multi-layered organization (Directors, G-PLs, analysts) within the SBU; define talent strategy, succession planning and build a culture of high performance, innovation and strategic thinking.
- Oversee cross-functional alignment (Sales, Product, Marketing, Revenue Operations) to ensure analytics strategy is integrated with commercial and supplier priorities.
- Ensure operational and delivery governance across the SBU—including scaling of automation, process standardization, governance, and measurement innovation.
- Drive business results: monitor and report supplier growth, media ROI, capability maturity and team performance; ensure insight organization contributes to Walmart Connect’s growth.
- Represent Media Insights externally—industry conferences, supplier forums, thought leadership on retail-media measurement and advertising effectiveness.
Requirements
- Bachelor’s degree in Business, Marketing, Analytics or related field.
- 15+ years of experience in media measurement, digital marketing, retail-media networks or analytics leadership roles.
- 8+ years in leadership roles overseeing multi-layer teams in analytics or media measurement.
- Deep expertise in measurement methodologies (media-mix modelling, multi-touch attribution, omni-channel measurement) and experience with senior brand/agency executive engagement.
- Exceptional executive presence, communication and stakeholder-influence skills.
- Cluster analysis techniques, simulation, inferential statistics, neural networks, or data mining techniques.
- Master’s degree (MBA, Marketing Science, Business Analytics) is preferred.
Benefits
- Health benefits include medical, vision and dental coverage.
- Financial benefits include 401(k), stock purchase and company-paid life insurance.
- Paid time off benefits include PTO (including sick leave), parental leave, family care leave, bereavement, jury duty, and voting.
- Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more.
- Live Better U is a Walmart-paid education benefit program for full-time and part-time associates in Walmart and Sam's Club facilities.
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
media measurementdigital marketinganalytics leadershipmeasurement methodologiesmedia-mix modellingmulti-touch attributionomni-channel measurementcluster analysis techniquessimulationdata mining techniques
Soft Skills
executive presencecommunication skillsstakeholder influencestrategic thinkinghigh performance cultureinnovationsuccession planningcross-functional alignmentteam performance monitoringthought leadership
Certifications
Bachelor's degreeMaster's degree (MBA, Marketing Science, Business Analytics)