VIU Eyewear

Influencer Marketing

• Support in planning, implementing and optimizing campaigns and activities.
• Research and identify suitable influencers for our brand and target audience.
• Initial outreach, communication and proactive relationship building with creators.
• Independently manage and coordinate approximately 30–40 influencer collaborations per month.
• Analyze and evaluate campaign performance.
• Prepare reports and presentations on campaign performance.

Working Student - Influencer Marketing

Customer Success Manager

• Responsible for defining, implementing and continuously optimizing the customer relationship strategy
• Maintaining lifelong active customer engagement
• Close collaboration with colleagues in the Marketing team
• Developing a new loyalty and referral program
• Responsible for E-mail & direct marketing end-to-end (marketing campaigns, automations and reactivations)
• Reporting on all CRM activities, setting up A/B tests and developing segmentation strategies
• Working in a data-driven way and making intensive use of tools such as Google Analytics and the data warehouse
• Leveraging potential from AI tools

Working Student - Influencer Marketing

CRM Manager