Working Student - Influencer Marketing

VIU Eyewear

Werkstudent:in Influencer Marketing supporting campaign execution and influencer relationships for VIU. Analyzing performance and creating reports to improve strategies.

Posted 7/23/2026part-timeRemote • 🇩🇪 GermanyEntry LevelWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in planning, implementing, and optimizing influencer marketing campaigns while effectively managing relationships with creators. Proficient in analyzing campaign performance and preparing detailed reports and presentations.

Highest-signal resume keywords

Influencer MarketingSocial Media ManagementCampaign Performance AnalysisStrong Communication SkillsFluency in German and English

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Campaign PlanningPerformance EvaluationReport PreparationTrend AnalysisInfluencer Outreach

Soft Skills

Independent Working StyleStructured Organization

Industry Keywords

MarketingMedia StudiesInfluencer CollaborationsSocial Media Trends

About the role

Key responsibilities & impact

Support in planning, implementing and optimizing campaigns and activities.
Research and identify suitable influencers for our brand and target audience.
Initial outreach, communication and proactive relationship building with creators.
Independently manage and coordinate approximately 30–40 influencer collaborations per month.
Analyze and evaluate campaign performance.
Prepare reports and presentations on campaign performance.

Requirements

What you’ll need

You are studying Marketing, Communication, Media Studies (or a comparable field) and are enrolled for at least one more year.
You have initial experience in social media or influencer marketing.
You have a strong affinity for social media and current trends in the influencer landscape.
Strong communication skills and an independent, structured working style are among your strengths.
You are fluent and confident in German and English (spoken and written).

Benefits

Comp & perks

Flexible working hours and location to support your work-life balance.
We foster your personal and professional development through the VIUcademy, honest feedback and room for ideas.
We look after your mental wellbeing and balance (including a fitness subscription subsidy via Wellpass) and, of course, your vision with our Frames & Shades.
We celebrate successes, learn from each other and grow as a team.