
Content & SEO Manager
VisitorsCoverage Inc.
full-time
Posted on:
Location Type: Hybrid
Location: Santa Clara • California • United States
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Salary
💰 $100,000 - $140,000 per year
Tech Stack
About the role
- Write high-quality, engaging content, including articles, blog posts, press releases, email newsletters, video scripts, case studies, and LinkedIn posts.
- Conduct thorough keyword research, analyze competitor content, and optimize content for searchability on search engines using SEO best practices.
- Stay updated on SEO trends, AI SEO tools, algorithm changes, and content marketing strategies to ensure our content strategy remains competitive and innovative.
- Manage press releases via our partner sites and agencies.
- Create and maintain a streamlined quarterly content calendar.
- Proofread, edit, and publish content in our proprietary CMS and in WordPress.
- Perform quality control of all content and be fully accountable for the final published content.
- Publish and QA each article/blog once it’s live, troubleshoot if necessary.
- Brainstorm new content ideas with the larger marketing team to develop a comprehensive content strategy that aligns with business goals and drives organic growth.
- Perform regular content audits to ensure content is accurate, optimized, updated, and relevant to the target audience. Proactively identify broken links, website content rendering, and duplicate content issues
- Provide monthly performance reports using analytics tools (e.g., Google Analytics, SEMrush, Ahrefs) to monitor content performance, keyword rankings, and gaps, offering actionable insights for optimization.
- Potential opportunity to manage a content specialist.
Requirements
- Minimum of 3-5 years of content marketing and SEO principles, including latest AI SEO experience
- Experience with SEO and analytics tools (e.g., Google Analytics, SEMrush, Ahrefs) and a data-driven approach to measuring content effectiveness.
- Exceptional writing, editing, and proofreading skills with the ability to create engaging content that resonates with the target audience.
- Strong experience using CMS (eg. WordPress). Knowledge of HTML, CSS is preferred.
- Proven ability to manage multiple projects simultaneously, prioritize tasks, and meet deadlines.
- Bachelor’s degree in English, Journalism, Communications, or a similar field.
- Experience in international marketing is a strong plus.
Benefits
- 100% company paid individual medical, dental, & vision insurance coverage
- Pet insurance
- Paid parental leave
- 401(k) retirement plan
- Paid time off for annual charity or volunteer work
- Generous paid time off
- Fitness/Wellness gym stipend
- Great work-life balance
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
content marketingSEOkeyword researchwritingeditingproofreadingHTMLCSScontent auditsdata-driven analysis
Soft Skills
project managementprioritizationdeadline managementcreativitycollaborationcommunicationattention to detailaccountabilitystrategic thinkingproblem-solving