VisionPoint Marketing

Digital Marketing Specialist

VisionPoint Marketing

full-time

Posted on:

Location Type: Remote

Location: Remote • North Carolina • 🇺🇸 United States

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Job Level

JuniorMid-Level

About the role

  • Collaborate with Marketing Strategists and Account Directors in the execution of digital marketing strategies and plans for VisionPoint’s clients
  • Execute advertising campaigns for multiple clients
  • Consult with our analytics team to plan, implement tracking, and manage marketing metrics within the platforms and marketing dashboards to contribute to campaign reports
  • Utilize the full suite of platform reporting tools and Google Analytics to interpret and act on performance
  • Maintain current, in-depth knowledge of CRO best practices along with a wide variety of digital media channels

Requirements

  • Bachelor’s degree in Marketing or a related field, or equivalent experience
  • 2-3 years of experience in a comparable role is preferred
  • Solid understanding of Google Analytics and digital marketing metrics
  • Currently hold or be able to obtain Google Ads and Google Analytics certifications within the first 30 days of employment
  • Strong verbal, written and interpersonal skills
  • Impeccable organizational skills, attention to detail and follow-through
  • Passion to deliver work that’s excellent and efficient
  • Ability to effectively plan, anticipate and take proactive, appropriate action
  • Thirst for knowledge and passion to learn and grow
  • Willingness to actively contribute to VisionPoint’s culture and embody our values
Benefits
  • health, dental, vision
  • matching 401k
  • paid time off

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
digital marketingadvertising campaignsCRO best practicesmarketing metricsperformance interpretation
Soft skills
verbal communicationwritten communicationinterpersonal skillsorganizational skillsattention to detailproactive planningpassion for learning
Certifications
Google Ads certificationGoogle Analytics certification
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