Vibe.co

SEO Marketing

• Own AEO & LLM visibility
• Define and execute Vibe's AEO strategy from zero — on-site content architecture, off-site seeding, publisher and community presence
• Reverse-engineer how LLMs source and rank information to make Vibe the most-cited CTV advertising platform across ChatGPT, Perplexity, and Gemini
• Build and manage publisher partnerships and community presence (Reddit, industry forums) to drive off-site citation signals
• Partner with our SEO agency so organic search becomes a byproduct of AEO, not a separate workstream
• Run the data loop
• Track LLM citation rates, organic visibility, and email conversion metrics — and act on what the data says, weekly
• Run structured experiments on content formats, subject lines, and audience segments to learn what moves the needle
• Partner with our Data Analyst to build dashboards that tie channel activity directly to pipeline contribution

Growth Marketer, AEO, SEO

Revenue Operations

• Diagnose and prioritize across the revenue funnel
• Map friction points across lead routing, deal execution, retention, and expansion — and connect each to a business outcome
• Build and maintain a prioritized backlog, balancing daily triage with longer-term project work
• Build AI-first solutions
• Design and ship agent- and automation-led tools using Claude and other AI tooling
• Test automations end-to-end, debug technical issues, and iterate based on real usage
• Identify where AI can replace manual workarounds and drive meaningful efficiency gains
• Partner closely with GTM teams
• Meet regularly with GTM teams to surface emerging needs as strategy evolves
• Translate team-specific requests into scalable solutions — knowing when to standardize and when to stay flexible
• Bring teams along through change rather than forcing conformity; consult, don't dictate
• Drive toward revenue outcomes
• Connect every project to a measurable goal — revenue growth or net dollar retention
• Establish clean, comparable data across the sales org to support accurate reporting and pipeline visibility
• Own the outcome of what you ship: diagnose what worked, what didn't, and why

Revenue Operations Specialist

Data Engineer

• Own the technical design of Nebula — Vibe's identity graph, entity resolution pipelines, and data clean room integrations with partners including major broadcasters.
• Define the end-to-end data architecture serving Analytics, ML, and real-time bidding systems.
• Solve training vs. inference skew: ensure data used to train models matches data available at bid time.
• Design and ship the ML platform — feature stores, model registries, and CI/CD for ML — so data scientists can deploy models to production without infrastructure blockers.
• Own the "golden path": a data scientist pushes code, a model retrains and deploys automatically.
• Bridge the gap between Data Engineering and Data Science; remove friction, not just document it.
• Champion the transition to a security-first culture — SOC2, RBAC, PII anonymization — without turning compliance into a bottleneck.
• Build guardrails, not gatekeepers: automated policy checks that let engineers ship fast and safely.
• Own data retention policies, access controls, and governance frameworks across 200+ data assets.
• Hold the Data Platform P&L — track unit economics, separate storage costs from ML training costs, and ensure spend scales with revenue rather than ahead of it.
• Optimise across a hybrid stack: high-volume streaming (Kafka/Kinesis), log storage (S3/Athena), and GPU compute for ML training.
• Identify waste fast; distinguish inefficiency from intentional growth investment.
• Manage and grow the Data Platform Engineering team.
• Assess current team capabilities against what's needed to ship Nebula and the ML platform.
• Build a culture where engineers adopt structure because it makes them faster, not because they're told to.

Director of Data Engineering

Product Manager

• Own the Nebula product strategy
• Define the long-term vision for Vibe's identity graph — deterministic anchors, probabilistic signals, data partnerships, coverage and accuracy KPIs
• Make principled build vs. buy vs. partner decisions across identity resolution, clean rooms, and data collaboration frameworks (UID2, ConnectID, LiveRamp, and beyond)
• Set the governance model for how identity data flows across the platform — privacy-compliant (CCPA, SOC2) without sacrificing speed
• Drive audience and activation products
• Own the product vision for how Vibe's data assets are activated for targeting and measurement
• Define first-party data onboarding and matching workflows — so a brand can bring their CRM into Vibe, match it against our household graph, and reach exactly the right people on TV
• Build the measurement products that close the loop: Verified Visits, Verified Purchases, and incrementality frameworks that prove causal lift
• Run the internal data platform as a product
• Partner with Data Platform Engineering to define requirements for ingestion pipelines, feature stores, and BI infrastructure
• Give internal consumers — engineering, ML, analytics — clear SLAs, documented APIs, and a roadmap driven by their actual needs
• Push toward self-serve: business units should be able to access and act on data without a ticket queue
• Drive commercial impact
• Translate Nebula's capabilities into narratives that resonate with advertisers and publishers — work directly with Sales and Client Success to make it land
• Lead high-stakes partner conversations with data providers, measurement companies, and clean room operators; define the commercial terms
• Contribute to Vibe's external positioning on data and identity — thought leadership, industry events, partner communications

Director of Product, Data & Identity

General Counsel

• Negotiate high-stakes MSAs and DPAs with global clients — structured to keep sales cycles fast and risk contained
• Direct outside counsel on corporate and specialized legal matters, keeping external spend focused and efficient
• Build automated contract workflows that scale with Vibe's growth across new markets and verticals
• Serve as Vibe's Data Protection Officer — own our GDPR, CCPA/CPRA, and SOC2 compliance programs end-to-end
• Run privacy impact assessments for new product features, particularly around recommendation and creative engines
• Handle complex data-sharing inquiries from enterprise partners with speed and precision
• Build legal playbooks for Vibe to safely enter regulated verticals — gambling, pharma, and beyond
• Maintain continuous compliance across SOC2 and regional standards; audit before regulators do
• Track global regulatory shifts in streaming TV advertising and keep Vibe's infrastructure ahead of the curve

Legal Counsel

Technical Account Manager

• Own campaign performance from a technical perspective, ensuring delivery, attribution, and performance metrics are understood, trusted, and continuously improved in a complex programmatic and CTV environment.
• Act as the technical owner of campaign performance, with a strong understanding of how Vibe’s DSP, bidding logic, targeting, and measurement work under the hood
• Diagnose and resolve delivery issues, attribution mismatches, tracking problems, and performance discrepancies, particularly in CTV and app environments
• Independently investigate under-delivery, CPI / ROAS shifts, and unexpected performance changes using SQL and raw event-level data
• Lead technical investigations end-to-end: from first alert → hypothesis formulation → data validation → resolution
• Determine the source of truth when metrics conflict and clearly explain root causes, limitations, and trade-offs
• Document findings and share learnings to reduce repeat issues and long-term dependency on Engineering
• Work closely with Product Managers and Engineers to surface recurring technical and measurement pain points
• Propose concrete improvements to tooling, reporting, workflows, and performance monitoring
• Raise the technical bar of Account Managers and CSMs through playbooks, documentation, and coaching

Technical Account Manager, CTV & Programmatic

Full-stack Engineer

• Design, implement and maintain fullstack integration features connecting Vibe’s platform with external partners (APIs, webhooks, tracking, data flows).
• Build robust backend services and interface contracts (REST / gRPC), with proper error handling, retries, idempotency and observability.
• Develop product-facing integration workflows (configuration, feedback, error states) that make complex technical integrations understandable for users.
• Operate and troubleshoot integration components in production, using logs, metrics and monitoring tools to ensure reliability at scale.