
Product Marketing Manager – Restoration Projects
veritree
full-time
Posted on:
Location Type: Hybrid
Location: Vancouver • Canada
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Salary
💰 CA$100,000 - CA$135,000 per year
About the role
- Develop and maintain a unified storytelling system for veritree’s global restoration projects. Partner with planting organizations to source, shape, and share compelling ecological and community impact stories across case studies, blogs, videos, and other formats.
- Develop clear and inspiring positioning for priority restoration project types. Support how we present mangroves, kelp, agroforestry, and other project categories across commercial, partner, and marketing channels.
- Create project-focused enablement materials for Sales and Customer Success. Deliver the tools, training, and resources needed to communicate project impact with clarity and build trust from initial pitch through ongoing partnership.
- Serve as the link between our field partners and internal strategy. Translate partner insights, client interests, and market trends into guidance that informs project storytelling and content development.
- Develop and maintain a centralized library of project content and assets. Ensure stories, images, partner updates, and impact summaries are organized, accessible, and kept current for commercial and marketing teams.
- Collaborate with the Marketing Team to integrate project storytelling into campaigns. Support the development of web pages, newsletters, events, and social content that reflect the depth and credibility of veritree’s project portfolio.
- Ensure accuracy and alignment of all project narratives. Work closely with Planting Operations and Product to validate impact statements, ecological insights, and partner-reported data to maintain trust and consistency.
Requirements
- 4+ years of experience in marketing, communications, or content strategy, preferably in a storytelling-heavy or impact-driven environment.
- A strong portfolio that demonstrates exceptional storytelling across formats such as case studies, articles, sales materials, and web content.
- Proven ability to collaborate with external partners and translate technical or field-based insights into accessible, credible narratives.
- Experience developing marketing assets that support sales and customer-facing conversations.
- Excellent written and verbal communication skills; comfort with multimedia storytelling (photo, video, scripts) is an asset.
- Experience in, or strong passion for, sustainability, environmental science, or social impact.
- Ability to work independently in a remote, global context.
- Bachelor’s degree in a relevant field.
Benefits
- Competitive salary with a performance-driven framework that ensures fair and consistent compensation reviews, tied to individual impact and business growth
- Extended health, dental, and vision benefits
- Additional Health Spending Account (HSA) / Lifestyle Spending Account (LSA) to support your well-being and lifestyle interests
- A variety of time-off programs, including vacation, personal days, and a 4-week remote work program each year
- Employee discount with tentree, our sister company
- A flexible, hybrid work environment designed for collaboration and focus-driven impact
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
content strategystorytellingmarketing assets developmentmultimedia storytellingcase studiessales materialsweb contentproject-focused enablement materialsimpact statements validation
Soft skills
collaborationcommunicationindependencetrust buildingorganizationcreativity