Senior Product Manager, Commerce Product Platform
Twilio
Cloud
Product Manager, Voice of Customer
Veriforce
full-time
Posted on:
Location Type: Remote
Location: Remote • 🇨🇦 Canada
Visit company websiteJob Level
Mid-LevelSenior
About the role
- Design and implement scalable Voice of the Customer (VoC) programs tailored to the Canadian market (digital surveys, focus groups, customer advisory boards, product feedback sessions)
- Build repeatable processes for gathering and synthesizing customer, prospect, and internal stakeholder feedback across segments
- Serve as the customer advocate in product planning to ensure customer needs drive roadmap priorities
- Partner with product leaders to ensure insights inform investment decisions, backlog prioritization, and feature scoping
- Influence roadmap and GTM strategy by providing insights on what Canadian customers need, use, and value
- Use tools such as Pendo (or equivalent) to analyze product engagement across the Canadian customer base and correlate usage data with customer sentiment
- Drive alignment between regional insights and global product direction and maintain information-sharing feedback loops with field teams
- Collaborate with Product Ops, Engineering, Marketing, and Product Management to operationalize Canadian market needs
- Engage directly with customers, prospects, and advisory groups; facilitate structured feedback programs and present insights to senior stakeholders
- Key 12–18 month deliverables: establish VoC framework, stand up Canadian customer advisory/feedback cadence, deploy product usage analytics, create Canadian market insight reporting cadence, build strong regional/global interlocks, demonstrate tangible product strategy influence, define VoC impact metrics, and create market intelligence resources
Requirements
- 5+ years of experience in product management, customer research, or customer success within a B2B SaaS or technology environment
- Demonstrated success operationalizing voice of customer programs and influencing product teams
- Experience using product analytics tools (e.g., Pendo, Mixpanel, Amplitude) to extract and communicate insights
- Strong communication, facilitation, and storytelling skills
- Proven ability to work cross-functionally across regional and global teams
- Deep understanding of the Canadian compliance, risk, or B2B enterprise market is preferred
- A mindset grounded in curiosity, systems thinking, and continuous improvement
- Must be able to pass a criminal record check as a condition of employment
Benefits
- We are mission-focused and mission-driven to help bring workers home safe every day.
- Work with a global team! We have colleagues and customers across North America and overseas.
- Veriforce is a great place to work! Our leaders and teams cite culture as one the top reasons this is a great place to work.
- Medical Benefits (medical, dental, vision, paramedical)
- Critical Illness, Life and Disability Insurance
- Vacation, Sick and Personal Time Off
- Remote work
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
product managementcustomer researchcustomer successoperationalizing voice of customer programsproduct analyticsdata analysisfeature scopingroadmap prioritizationinsight communication
Soft skills
communicationfacilitationstorytellingcross-functional collaborationcuriositysystems thinkingcontinuous improvement
