Veracity Insurance Solutions, LLC

Digital Marketing

Reporting to the Director of Content, the Digital Marketing Strategist (Remote or Hybrid) works closely with SEO Specialists, Copywriters, Designers, Product Marketing Managers, and other teammates.
Act as strategist, consultant/coach, and hands-on implementer.
Troubleshoot website traffic issues, analyze data, and identify actionable insights.
Support struggling products/sites with stronger strategies; provide cross-functional digital marketing, SEO, and data/tracking expertise.
Develop data solutions, oversee tag management, ensure tracking tools are implemented correctly, and create dashboards and reporting solutions.
Identify and resolve technical SEO issues; monitor GSC, Ahrefs, Semrush; audit structured data, metadata, and schema.
Provide training, coaching, and mentorship to improve SEO results across teams.
Develop reports and dashboards; translate complex data into actionable insights; manage third-party performance/data tools.
Act as internal consultant for SEO, Content, Dev, PR, and PMMs; optimize off-site marketing; audit competitor sites and backlink quality.
Support website migrations, redesigns, and product launches; run tests/experiments; maintain competitor knowledge library.
Attend annual Marketing Department offsite and perform additional tasks as requested.