velpTEC edutainment

Robotics

• Develop technically sound educational content for the field of additive manufacturing
• Elaborate content based on defined topic clusters, module descriptions and learning elements
• Produce technical and reader texts, video scripts and materials, case studies, practical examples, as well as transfer, reflection, project, portfolio and competency-based tasks
• Contribute substantively across multiple thematic areas of additive manufacturing
• Ensure technical accuracy, logical consistency and high quality standards
• Work closely with quality assurance and subject-matter contacts
• Actively contribute to the structure, narrative flow and didactic design of the content

Research Assistant, Neurorobotics

Growth Marketing

• Responsible for the data-driven optimization of the digital customer journey
• Aims to efficiently convert traffic and leads into qualified inquiries
• Optimization of key conversion points (landing pages, forms, booking flows)
• Identification of drop-offs and friction points using quantitative and qualitative data
• Build and prioritize a CRO/growth backlog and conduct A/B and UX tests
• Technical implementation of minor adjustments (tracking, events, simple frontend optimizations)
• Analyze user behavior using analytics, heatmap and session-recording tools
• Develop scalable growth approaches and evaluate new tools and methods
• Close collaboration with Marketing, Sales, Content, Design and Development

Growth Optimization Manager

Customer Success Manager

• Overall functional and technical responsibility for the e-commerce shop and CRM system
• Build efficient, scalable, and data-driven digital sales and customer processes
• Ownership of concept, operation, and optimization of the e-commerce shop
• Functional responsibility for the CRM as the central system for marketing, sales, and customer processes
• Maintain data structures and ensure a clean data foundation
• Design and optimize automated customer lifecycle processes
• Responsible for integrations between the shop, CRM, and other tools
• Create reports and dashboards and derive concrete optimization measures
• Close collaboration with marketing, sales, product, and external service providers

CRM & Commerce Manager

Copywriter

• Create well-researched, accurate texts for marketing purposes.
• Translate production and technical subject matter into clear, substantive marketing copy.
• Independently research, review and verify content prior to publication.
• Coordinate with marketing to ensure content is used effectively.
• Produce texts for: websites, landing pages, course descriptions, newsletters, and campaign collateral.
• Ensure linguistic, substantive and technical correctness.
• Revise and further develop existing content.
• Use modern tools (including AI tools) for research, text production and optimization.
• Maintain and develop editorial standards (style, tone, structure).

Editorial Content Producer, Copywriting – Marketing

Producer

• Erstellung fachlich und wissenschaftlich fundierter Inhalte für den Bildungsbereich Neurorobotik
• Ausarbeitung der Inhalte auf Basis definierter Modulbeschreibungen
• Erstellung von Fach- und Reader-Texten, Video- und Skriptinhalten
• Qualitätssicherung der fachlichen Korrektheit und hohen inhaltlichen Qualität
• Enge Zusammenarbeit mit Qualitätssicherung und thematischen Ansprechpartnern
• Aktives Mitdenken bei Struktur und didaktischer Aufbereitung der Inhalte
• Hoher Anspruch an fachliche Tiefe, Präzision und Qualität

Content Producer – Neurorobotik, Intelligente Systeme

Marketing

• Creation and continuous development of marketing automations, workflows and blueprints
• Design, configuration and optimization of AI-based conversational assistants (e.g., chatbots, conversational flows)
• Analysis of use cases across the customer journey and derivation of suitable automation solutions
• Collaboration with marketing, sales and IT to implement data-driven campaigns
• Documentation of automations, logic and best practices
• Support with testing, quality assurance and continuous optimization

Working Student Marketing Automation, AI Dialogs

Customer Support

• Handling and responding to customer inquiries via the website chat
• Friendly, service-oriented communication with prospects and existing customers
• Initial classification and forwarding of inquiries to the appropriate specialist departments
• Maintenance and updating of chat responses and FAQs
• Support with basic administrative tasks in marketing / customer communication

Working Student Website Customer Support

Designer

• UX/UI design for digital learning and web products — design intuitive user interfaces for web applications, learning platforms, and digital products.
• Develop responsive websites in Webflow — from structure to final polish.
• Build design systems, component libraries, and style guides to ensure consistency, recognizability, and efficient collaboration.
• Conduct user interviews, tests, and analyses; derive optimization opportunities and develop solutions that deliver real value.
• Create icons, UI elements, and visual assets that support digital learning content and enhance the usability of our applications.
• Develop reusable UX/UI layouts, wireframes, and visual building blocks; generate moodboards, style variants, or graphics with AI tools and integrate professional final deliverables.
• Ensure quality assurance and accessibility so that all designs are accessible and comply with brand and corporate design (CI/CD) guidelines.

Interaction Designer – Interface Designer

SEO Marketing

• Technical SEO for our web platforms
• Optimization and maintenance of our online shop
• Performance optimization and technical implementation
• AIO & GEO — future-oriented optimization
• Analytics, tracking & reporting
• Conversion optimization and UX analyses
• Technical content management