Product Marketing Lead
NinjaHoldings
Product Marketing – Senior Manager / Associate Director
Veeva Systems
full-time
Posted on:
Location Type: Remote
Location: Remote • Massachusetts • 🇺🇸 United States
Visit company websiteSalary
💰 $75,000 - $175,000 per year
Job Level
Senior
About the role
- Responsible for all messaging and assets to support demand generation, field enablement, and customer marketing activity
- Own and develop all qualitative and quantitative content and collaborate closely with global marketing, product strategy, product management, sales, and professional services
- Develop annual product marketing plan in collaboration with field marketing
- Create go-to-market programs for new market segments and geographies
- Develop product messaging to be used across all media and customer engagement channels
- Lead global cross-functional launch and release marketing initiatives
- Build product awareness through PR, article placements, and social media
- Create campaigns to communicate tailored messages to specific audiences
- Lead release marketing activities
- Create content (e.g. product videos, website copy, blog posts, infographics) to articulate the benefits of the product to the marketplace
- Create and maintain a library of sales tools, such as customer presentations and competitive materials
Requirements
- 5+ years of enterprise software product marketing experience
- Exceptional written and oral communication skills with a demonstrated ability to develop clear, concise, compelling messaging
- Able to work independently with little management oversight
- Proven ability to build relationships with other teams and across all levels
- Self-motivated, innovative, collaborative, creative, and analytical
- Strong project management skills with exceptional attention to detail
- Proven ability to excel in a fast-paced environment
- Bachelor's degree required
- Nice to Have: Experience marketing life sciences-specific applications
Benefits
- Medical, dental, vision, and basic life insurance
- Flexible PTO and company paid holidays
- Retirement programs
- 1% charitable giving program
- Work Anywhere — support your flexibility to work from home or in the office
- This position may also be eligible for other types of compensation in addition to base salary, such as variable bonus and/or stock bonus.
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
product marketingcontent developmentgo-to-market strategycampaign creationmarket segmentationcross-functional collaborationPR and media relationssales enablementquantitative analysisqualitative analysis
Soft skills
written communicationoral communicationrelationship buildingself-motivationinnovationcollaborationcreativityanalytical thinkingproject managementattention to detail
Certifications
Bachelor's degree
