Product Marketing Lead
Succinct
Product Marketing – Associate Manager / Manager
Veeva Systems
full-time
Posted on:
Location Type: Remote
Location: Remote • Massachusetts • 🇺🇸 United States
Visit company websiteSalary
💰 $55,000 - $90,000 per year
Job Level
JuniorMid-Level
Tech Stack
Cloud
About the role
- Support go-to-market programs for new offerings, market segments, and geographies
- Gain a deep understanding of buyer needs and how Veeva solutions meet those needs
- Develop product messaging to be used across all media and customer engagement channels
- Support global cross-functional launch and release marketing initiatives
- Partner closely with product and market strategy to gain a deep understanding of product vision, upcoming functionality, and determine how best to communicate this externally
- Build product awareness through PR, article placements, and social media
- Proactively identify customer success and bring those stories to life for use in marketing
- Create content (e.g. thought leadership, videos, website copy, blog posts, infographics) to articulate the benefits of the solution to the marketplace
- Create and maintain a library of sales tools, such as customer presentations and competitive materials
- Collaborate with global Marketing, Product Strategy, Product Management, Sales, and Professional Services to drive Veeva’s growth and our customer’s success
- Support demand generation, field enablement, and customer marketing activities
Requirements
- 2+ years of B2B product marketing experience; demonstrated success marketing complex enterprise cloud software solutions
- Able to work independently with little management oversight
- Exceptional written and oral communication skills with a demonstrated ability to develop clear, concise, compelling messaging, and a persuasive writing style
- Strong presentation skills
- Fast learner, detail-oriented and must enjoy fast-paced work environments
- Proven ability to build relationships with other teams and across all levels
- Self-motivated, innovative, collaborative, creative, and analytical
- Strong project management skills with exceptional attention to detail
- Proven ability to excel in a fast-paced, adaptive environment
- Bachelor's degree
- Nice to have: Success bringing innovative B2B offerings to market
Benefits
- Medical, dental, vision, and basic life insurance
- Flexible PTO and company paid holidays
- Retirement programs
- 1% charitable giving program
- Work Anywhere: flexibility to work from home or in the office
- Accommodation for applicants with disabilities (contact talent_accommodations@veeva.com)
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
B2B product marketingenterprise cloud software solutionscontent creationproduct messagingdemand generationcustomer marketingsales tools developmentcompetitive analysisthought leadershipmarketing initiatives
Soft skills
written communicationoral communicationpresentation skillsrelationship buildingself-motivatedinnovativecollaborativecreativeanalyticalproject management
Certifications
Bachelor's degree
