Senior Manager, Data Cloud Consulting
Zeta Global
Cloud
Product Marketing Manager / Senior Manager
Veeva Systems
full-time
Posted on:
Origin: • 🇺🇸 United States • New York
Visit company websiteSalary
💰 $75,000 - $150,000 per year
Job Level
Senior
Tech Stack
Cloud
About the role
- Develop an annual marketing plan in collaboration with strategy, marketing leadership, and field marketing
- Create go-to-market programs for new offerings, market segments, and geographies
- Gain a deep understanding of buyer needs and how Veeva solutions meet those needs
- Develop product messaging to be used across all media and customer engagement channels
- Empower sales to communicate our products effectively to prospective customers
- Lead global cross-functional launch and release marketing initiatives
- Partner closely with product and strategy leads to gain a deep understanding of product vision, upcoming functionality, and determine how best to communicate this externally
- Collaborate closely with global marketing teams to map, optimize, and execute content across the buyer journey
- Build product awareness through PR, article placements, and social media
- Proactively identify customer success and bring those stories to life for use in marketing
- Create content (e.g. thought leadership, videos, website copy, blog posts, infographics, videos, slide decks, etc.) to articulate the benefits of the solution to the marketplace
- Create and maintain a library of sales tools, such as customer presentations and competitive materials
Requirements
- Prior B2B enterprise software product marketing experience 5+ years for a manager; 7+ for sr. manager
- Demonstrated success marketing complex enterprise cloud software solutions to IT and business audiences at all buyer stages
- Able to work independently with little management oversight
- Exceptional written and oral communication skills with a demonstrated ability to develop clear, concise, compelling messaging, and a persuasive writing style
- Strong presentation skills
- Ability to lead and influence across functions
- Fast learner, detail-oriented, and must enjoy fast-paced work environments
- Proven ability to build relationships with other teams and across all levels
- Self-motivated, innovative, collaborative, creative, and analytical
- Strong project management skills with exceptional attention to detail
- Proven ability to excel in a dynamic environment
- Bachelor's degree
- Nice to have: Familiarity with the life sciences industry
- Nice to have: Experience working with remote and global teams
- Nice to have: Success bringing innovative B2B offerings to market
