ŌURA

Director of Product, eCommerce Innovation

ŌURA

full-time

Posted on:

Location Type: Remote

Location: California • United States

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Salary

💰 $226,100 - $266,000 per year

Job Level

Lead

About the role

  • Build the product vision and strategy for our global eCommerce business. Define the product roadmap (in collaboration with other product managers and stakeholders), and lead several projects in-parallel — on-time and within budget.
  • Make our DTC channel the primary lever for new member acquisition, ongoing upgrades, and adoption of complementary products by integrating hardware, membership, loyalty, and partner offerings into a cohesive, high‑performing experience
  • Define and drive personalization and AI investments to deliver a best-in-class consumer experience that also delivers against revenue goals
  • Lead the DTC product strategy for international expansion and partnerships, including new‑market launches, localization (language, currency, payment methods), and integrated partner and bundle experiences
  • Own the experimentation strategy for our DTC site, coaching the team to run a high‑velocity pipeline of A/B and multivariate tests that drive material gains in conversion, AOV, revenue growth. and membership attach
  • Determine how to best measure product goals and results. Ensure that the correct tracking and analytics are in place to track impact.
  • Lead and grow a high‑performing DTC product management team, setting clear strategy while also building and coaching talent
  • Help drive a culture of excellence while ensuring a positive and highly collaborative environment for all cross-functional teams.
  • Partner with several stakeholders across various lines of the business, including C-suite executives; synthesize competing priorities to develop clear lines of action that deliver the highest value for the company and our members.
  • Partner with Engineering, QA, and SRE to evolve our commerce platform operating model, ensuring that we can scale globally with faster, safer releases, and resilient performance during peak demand
  • Drive improvements, including new solutions, to our content publishing systems to enable high-velocity page creation, localization, and Marketing campaign execution without sacrificing quality or brand consistency

Requirements

  • 12+ years of eCommerce product management experience, including global expansion. Proven track record of launching innovative features that elevate the user experience and deliver revenue.
  • Deep experience using personalization and experimentation to grow a direct‑to‑consumer or subscription business at scale, including owning a robust testing roadmap and partnering with data science/analytics
  • Strong cross-functional leadership and stakeholder management skills; you thrive in high-paced, collaborative environments and can drive forward decisions and concrete action plans.
  • Comfort with ambiguity and an innate curiosity to solve complex problems in simple and creative ways
  • Proven track record of managing and launching products that have significantly grown the business
  • Excellent written and verbal communication skills, with the ability to distill complex issues into easy-to-understand narratives
  • Confidence interfacing with executive leadership — internally and externally
  • Deep intuition and passion for user experience and design
  • Analytical mindset with the ability to gather and interpret data to inform decisions
  • Product experience in the personalization and AI domains
  • Strong plus if you have experience in wearables or other high-growth organizations
Benefits
  • Competitive salary and equity packages
  • Health, dental, vision insurance, and mental health resources
  • An Oura Ring of your own plus employee discounts for friends & family
  • 20 days of paid time off plus 13 paid holidays plus 8 days of flexible wellness time off
  • Paid sick leave and parental leave
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
eCommerce product managementpersonalizationA/B testingmultivariate testingdata analysisproduct strategyglobal expansionuser experience designsubscription business managementcontent publishing systems
Soft Skills
cross-functional leadershipstakeholder managementcollaborationproblem-solvingcommunicationcuriosityanalytical mindsetcoachingstrategic thinkingadaptability