University of Pittsburgh Department of Communication

Administration

• Management of Student Admissions process
• Maintain full oversight and management of Centralized Application Service for Physician Assistant Students (CASPA) for Hybrid
• Stay up to date on CASPA function and optimization
• Train faculty and staff as needed
• Grant appropriate user access
• Ensure that program portals are configured appropriately each year
• Ensure that rubrics are updated appropriately each year
• Ensure that all correspondence templates are updated appropriately each year
• Troubleshoot as needed
• Review student applications and disposition appropriately
• Serve as a liaison between applicants and the Admissions Committee during application cycle
• Schedule, plan, and facilitate student interview days with appropriate stakeholders
• Generate and disseminate acceptance/denial/waitlist correspondence as needed
• Maintain, gather, organize and disseminate data related to admissions
• Manage, monitor and reply to admissions email inquiries
• Schedule and facilitate phone admissions advising appointments
• Plan, coordinate, and facilitate virtual and in person information sessions and open houses, and related events
• Recruit and organize student support for admissions events
• Participate in coordination of SHRS open houses and related events
• Management of Guaranteed Admission Programs (GAP Program)
• Track progress of all GAP Program students throughout undergraduate or Nutrition Science education at Pitt
• Organize annual meetings and information sessions for GAP Program students
• Inform students of matriculation requirements
• Maintain communication with students and serve as a resource to provide information/answer questions
• Supervise student workers in work related to admissions

Admissions Administrator – Physician Assistant Studies

Performance Marketing

• Drive Pitt EDGE's enrollment pipeline through strategic campaign planning, optimization, and budget management across digital advertising platforms.
• Maximize reach and return on ad spend to generate qualified leads.
• Develop paid media strategies across Google Ads, Meta, LinkedIn, programmatic display.
• Monitor campaign performance and adjust bids, targeting, and creative.
• Manage paid media budget allocation across channels.
• Conduct A/B testing on ad creative and landing pages.

Admissions Administrator – Physician Assistant Studies

Paid Media Strategist