Twist Bioscience

Events

• Coordinate and manage all regional events, including seminars, trade shows, webinars, networking events, and internal meetings, including planning, prepping, and follow-through in relation to event activities
• Manages all aspects of tradeshow participation, including registration, booth selection and design, vendor management (e.g., freight, A/V, catering), collateral ordering, and scheduling.
• Execute comprehensive post-event activities including lead upload and CRM management, sales follow-through coordination with leads, and detailed post-event reporting on performance metrics and outcomes
• Drive event marketing initiatives including building email campaigns in Marketo, maximizing opportunities for booth activations and engagement, and developing creative event experiences while maintaining meticulous attention to detail in execution
• Oversee ordering, inventory, and distribution of event giveaways and branded inventory
• Tracks and manage event budgets meticulously, ensuring all expenses are within allocated limits, achieving optimal ROI while identifying areas for continual improvement.
• Build and maintain relationships with local sales teams, channel partners, and technology alliance partners.
• Coordinate with the AMER regional marketing manager to align on regional priorities, set quarterly goals, gain commitment and support for marketing programs, and identify areas of pipeline opportunity and risk.
• Provide proactive communication and presentations to sales and marketing executives and stakeholders.

Events Marketing Specialist

Sales

• Attain quarterly and annual revenue targets for SynBio products, established from annual commission plans, driving individual performance and the results of their team.
• Develop and implement hiring and training plans serving the SynBio product portfolio.
• Develop sales strategy and tactics driving growth of the SynBio product portfolio.
• Deliver accurate and timely forecasts.
• Develop and manage key relationships with new and existing customers at multiple organizational levels.
• Develop contingency and risk mitigation plans as necessary.
• Develop and execute supply agreements to support new and existing business.
• Work collaboratively with operations to minimize time to revenue.
• Maintain CRM database with up to date information
• Represent the company at relevant tradeshows.
• Maintain and raise awareness of the competitive landscape, provide customer feedback and introduce new product ideas to internal partners.
• Manage the SynBio Sales team performance and achievement of goals, from sales targets to market intelligence.
• Support the ongoing growth and development of SynBio team members to ensure they are equipped with the tools and knowledge for Sales success.
• Travel ~50% domestically in US; limited international travel may be required.
• Additional duties as assigned.

Senior Manager, SynBio Sales

• Attain quarterly and annual revenue targets established from annual commission plans.
• Deliver accurate and timely forecasts for their territory.
• Develop and manage key relationships with new and existing customers at multiple organizational levels.
• Develop contingency and risk mitigation plans for their region as necessary.
• Develop and execute supply agreements to support new and existing business.
• Work collaboratively with product management, R&D and operations to minimize time to revenue.
• Maintain CRM database with up to date information
• Represent the company at relevant tradeshows.
• Maintain and raise awareness of the competitive landscape, provide customer feedback and introduce new product ideas to internal partners.
• Additional duties as assigned.

Sales Specialist – NGS

Artificial Intelligence

• Build strong relationships with the Sales, Support, and IBT teams to identify high-impact opportunities for AI automation and agent-led workflows.
• Design, create, and deploy autonomous agents for complex use cases, such as automated case resolution, lead qualification, and proactive customer engagement using Agentforce tools.
• Lead the development of sophisticated prompts, applying industry best practices and RAG techniques to ensure AI responses are grounded in accurate, real-time company data.
• Architect the integration of structured and unstructured data from Data Cloud and other external sources to ground AI agents, while maintaining strict data governance and security standards.
• Design user-friendly, brand-aligned conversational AI interfaces and prototypes that ensure a seamless and intuitive user experience.
• Automate end-to-end business processes by connecting AI agents to multiple digital channels (e.g., DemandBase, Marketo, investigate external databases such as SciLeads and Zoom Info) and implementing intelligent escalation logic to human agents.
• Conduct rigorous testing and performance monitoring of AI agents, using live data and user feedback to drive continuous improvement and model accuracy.
• Serve as a technical Subject Matter Expert (SME) on Generative AI, providing guidance to stakeholders and product teams on the evolving capabilities of Einstein GPT and Copilot.
• Document AI logic, prompt architectures, and workflow diagrams to ensure transparency and maintainability of the AI ecosystem.
• Collaborate with cross-functional teams to ensure AI solutions align with overarching commercial goals and technical infrastructure.

Events Marketing Specialist

Senior Manager, SynBio Sales

Sales Specialist – NGS

Salesforce AI Agent Specialist