Lead a comprehensive project to evaluate Tubi’s content collections, ensuring they align with business goals, viewer engagement, and long-term scalability.
Partner with cross-functional teams across Content, Creative, Product, Marketing, and Data/ML to gather insights and drive alignment.
Deliver a full audit of existing content groupings, identifying redundancies, outdated collections, and opportunities for improvement.
Develop a new framework and operating model for content merchandising that balances automation with brand consistency and editorial voice, and is informed by performance insights.
Provide actionable recommendations to improve how content is surfaced, personalized, and measured for performance.
Deliver a final strategy package and implementation roadmap, ensuring a smooth handoff to internal teams.
Requirements
7+ years of experience in project or program management, with expertise in digital media, content operations, or product strategy.
Proven record of driving complex, cross-functional projects to completion within short timelines.
Experience partnering with ML or engineering teams on scalable systems, automation, or personalization.
Strong organizational and facilitation skills with ability to synthesize input into clear frameworks.
Knowledge of content strategy, brand voice, and performance measurement.