TrustArc

Senior Product Marketing Manager, 1 yr Contract

TrustArc

contract

Posted on:

Location Type: Remote

Location: Canada

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Salary

💰 CA$100,000 - CA$130,000 per year

About the role

  • Deliver high-quality, differentiated messaging that clearly communicates the value of new and existing TrustArc capabilities.
  • Translate complex technical concepts into compelling, solution-oriented narratives that resonate with diverse audiences.
  • Build, deliver, and lead impactful GTM and sales enablement tools, resources, and training.
  • Lead end-to-end product launches, from strategy to execution, ensuring alignment across Product, Sales, Support, and Customer Success.
  • Partner cross-functionally to identify potential release blockers, streamline upgrade paths, and communicate changes effectively to customers.
  • Create content that fuels demand generation, including landing pages, email campaigns, blogs, and social media, and continuously optimize through A/B testing and performance insights.
  • Develop demo videos and multimedia assets, collaborating with internal and external partners throughout the creative process.
  • Conduct deep market and competitive research to deliver actionable insights and enable data-driven decision-making.

Requirements

  • 6+ years of proven success in SaaS global product marketing, including market research, positioning, and go-to-market strategy.
  • Experience leveraging AI tools and technologies to optimize product marketing workflows, including content creation, competitive research, messaging development, and analysis.
  • Experience using product usage analytics tools (e.g., Amplitude)
  • Strong track record of content development skills (ebooks, blogs, demo videos, emails, and sales materials).
  • Demonstrated expertise in competitive analysis and intelligence platforms.
  • Experience managing complex product releases and communicating across technical and non-technical audiences.
  • Strong cross-functional leadership and communication skills, with the ability to influence product direction and go-to-market execution.
  • Track record of leading product marketing activities and highly effective project management, prioritization, and time management skills to meet deadlines
Benefits
  • Competitive compensation
  • 100% Work from Home
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
SaaS product marketingmarket researchgo-to-market strategycontent developmentcompetitive analysisproduct usage analyticsA/B testingdata-driven decision-makingmessaging developmentproject management
Soft Skills
cross-functional leadershipcommunicationinfluenceprioritizationtime management