TruePoint Communications

Social Media Manager

• Community management and campaign execution
• Manage day-to-day community management and campaign engagement across social platforms using approved brand voice and escalation protocols.
• Identify Surprise & Delight and giveaway opportunities in real-time, including fan selection, qualification checks, documentation, and internal approvals.
• Monitor social conversations and UGC during active campaigns; engage with priority posts, flag risks, and surface high-value moments for amplification.
• Winner management, fulfillment, and reporting
• Own winner identification, outreach, notification, tracking, prize ordering, shipping coordination, and fulfillment documentation.
• Maintain accurate campaign records including terms and conditions, winner logs, outreach history, fulfillment status, and audit-ready trackers.
• Produce campaign recaps with results, engagement insights, UGC highlights, operational learnings, and recommendations for optimization.
• Client communication and project operations
• Keep Monday.com boards current with campaign status, dependencies, blockers, requests, and next steps.
• Serve as a day-to-day point of contact for client updates, needs, and follow-ups across calls, email, and status documentation.
• Coordinate closely with Community, Creative, Analytics, and Account teams to keep work on schedule and ensure campaign accuracy.

Senior Account Executive, Social Media Campaigns – Surprise & Delights

Account Manager

• Serve as the primary point of contact for assigned clients, building strong relationships throughout the organization and ensuring high-quality service delivery.
• Provide high-impact strategic counsel and recommendations to clients.
• Manage day-to-day client activities, including communication, research, planning, implementation and evaluation of marketing activities, and paying careful attention to budgets, resources, deadlines, and client expectations.
• Have the ability to multitask in a fast-paced, deadline-driven environment.
• Deliver high-quality written and verbal content and present persuasively.
• Bring a big-picture view to developing and executing strategic programs that meet clients' business and marketing goals, predicting and planning outcomes, and directing efforts for meaningful results.
• Consistently secure high-quality, high-impact media opportunities for clients bringing a strong awareness and understanding of the media landscape.
• Build and maintain strong relationships with key journalists (including national media), influencers, and other stakeholders to drive media coverage and brand awareness.
• Support clients during crisis situations with clear, concise strategies and recommendations.
• Oversee client budget and monthly billing and financial forecasting.
• Manage financial metrics, including utilization, scopes, and profitability.
• Effectively upsell clients to grow account revenue.
• Lead new business efforts to acquire new clients, including research and proposal preparation.
• Be an excellent and skilled writer.
• Possess a strong attention to detail and the ability to coach others in writing.
• Be able to effectively develop media materials that follow AP style and are aligned with client strategy.
• Plan and execute media and other events.
• Collaborate effectively across the agency with other internal teams.
• Build a high-performing, highly-skilled, and engaged team.
• Delegate and project management effectively with the team.
• Create high-level positioning and messaging for clients.
• Effectively manage, coach, and develop team members with a focus on creating a great employee experience and retention.
• Proactively identify beneficial training and development opportunities.

Account Supervisor – Public Relations

• Conduct community management, identify trends, and engage with the brand audience
• Identify, flag, and engage on trending topics and reputational issues
• Document and monitor additional activity as requested
• Create error-free messaging and real-time content to support clients' social media goals
• Engage with customers, influencers, and brand audiences on products, services, news, campaigns, and events
• Work with enterprise publishing and listening tools

Social Media Community Manager – Independent Contractor

• Serve as the primary client point of contact, building trusted relationships and delivering high-impact client management and support.
• Lead development and execution of integrated marketing communications programs aligned to client business goals.
• Oversee day-to-day account activity, ensuring alignment across strategy, execution, timelines, and client expectations.
• Collaborate with cross-functional teams to deliver integrated client solutions.
• Manage scopes and understand the impact of project hours and team utilization to keep projects and the client operating profitably.

Account Supervisor – Marketing Communications

• Engage with online communities in a brand-safe, timely, and thoughtful way across social channels.
• Respond to customer inquiries and coordinate with online Customer Care teams as needed.
• Monitor social media activity for spikes in conversation, emerging issues, and trending topics, and flag relevant developments to account leadership.
• Support the development, execution, and presentation of social media strategies, content plans, campaigns, and reporting.
• Write and publish content aligned to each client’s tone, voice, and style.
• Provide real-time counsel and community management support across multiple social platforms.
• Deliver standardized reporting at the completion of shifts and during times of crisis or high-volume activity.
• Contribute to reporting, auditing, and analysis of client and industry social performance.
• Develop clear, error-free messaging and identify opportunities for timely engagement.
• Provide timely updates to account leadership and clients to help ensure goals and objectives are met.
• Contribute to agency and client process development, including training guides, checklists, templates, plans, and case studies.
• On in-office days, support campaign-related execution and logistics, including coordination and hands-on support for Surprise & Delight fulfillment.
• Assist with packaging, shipping, inventory coordination, and other fulfillment-related tasks tied to client campaigns and community engagement initiatives.
• Partner with internal teams to help ensure campaign materials and fulfillment needs are organized, on schedule, and executed accurately.