TruePoint Communications

Social Media Manager

• Manage day-to-day community management and campaign engagement across social platforms using approved brand voice and escalation protocols.
• Identify Surprise & Delight and giveaway opportunities in real-time, including fan selection, qualification checks, documentation, and internal approvals.
• Monitor social conversations and UGC during active campaigns; engage with priority posts, flag risks, and surface high-value moments for amplification.
• Own winner identification, outreach, notification, tracking, prize ordering, shipping coordination, and fulfillment documentation.
• Maintain accurate campaign records including terms and conditions, winner logs, outreach history, fulfillment status, and audit-ready trackers.
• Produce campaign recaps with results, engagement insights, UGC highlights, operational learnings, and recommendations for optimization.
• Keep Monday.com boards current with campaign status, dependencies, blockers, requests, and next steps.
• Serve as a day-to-day point of contact for client updates, needs, and follow-ups across calls, email, and status documentation.
• Coordinate closely with Community, Creative, Analytics, and Account teams to keep work on schedule and ensure campaign accuracy.

Senior Account Executive, Social Media Campaigns

Account Executive

• serve as primary support for assigned client accounts
• work to develop into a stronger team role, eventually serving as a client lead
• gain experience in client relations, strategy development, and execution
• have a general understanding of clients’ internal business, competitors and industry
• learn marketing and delegation skills through development of interns
• conduct media relations outreach in coordination with clients’ PR goals, targeting national, local and trade print, broadcast and online outlets
• develop media relations materials such as pitches, media advisories and talk points
• secure and coordinate media interviews, successfully facilitate incoming media inquiries
• successfully coordinate and staff media events, with ability to proactively manage media
• accurately report publicity results to internal leadership
• maintain contact and build relationships with clients on a day-to-day basis, and assist with client management, meeting deadlines and budget expectations
• write and edit high-quality materials, including media, messaging and marketing collateral
• support in the development of strategic PR plans to meet clients’ business or marketing goals
• develop and maintain systems for keeping accurate account of client deliverables
• be accountable for the delivery of client work to account leads in an accurate and timely manner

Account Executive – Public Relations

• Own day-to-day campaign execution across social platforms
• Build and maintain campaign documentation (SOWs, T&Cs, campaign guides, contest/sweepstakes docs, tracking sheets)
• Serve as a key client contact, providing clear status updates via calls and written communication
• Monitor social channels daily to surface high-value opportunities and engage using approved brand voice
• Lead reporting and insights, producing end-of-campaign recaps with performance, learnings, and recommendations
• Coordinate cross-functionally with Community, Creative, and Intelligence teams

Senior Account Executive, Social Media Campaigns

Account Executive – Public Relations

Social Media Campaigns – Engagement Specialist