Trinity Property Consultants

Digital Marketing Coordinator

Trinity Property Consultants

full-time

Posted on:

Location Type: Remote

Location: California • United States

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Salary

💰 $70,000 - $85,000 per year

About the role

  • Support the execution and day-to-day management of paid media campaigns across search, display, and social platforms.
  • Update campaign budgets, bidding strategies, audience targeting, and geographic settings.
  • Upload and manage ad creative, including images, video, and ad copy.
  • Assist with campaign launches for new property acquisitions, lease-ups, and promotions.
  • Monitor campaign performance and flag optimization opportunities to improve lead volume and cost efficiency.
  • Optimize campaigns alongside the Marketing Manager on an ongoing basis to achieve performance goals such as, but not limited to, lead volume, click through rate, cost-per-lead, and conversion rates.
  • Conduct keyword research and assist with ongoing search campaign optimizations.
  • Coordinate creative updates and ad refreshes to maintain strong engagement and performance.
  • Track and report on campaign performance including traffic, leads, CTR, and conversion metrics.
  • Work with the marketing team to ensure campaigns align with property-level goals and occupancy needs.
  • Maintain campaign documentation, naming conventions, and account organization across advertising platforms.
  • Support A/B testing initiatives for ad creative, messaging, and targeting strategies.

Requirements

  • 1–3 years of experience in digital marketing, paid media, or marketing coordination
  • Bachelor’s degree in Marketing, Advertising, Communications, or related field is preferred.
  • Experience managing or supporting campaigns in Google Ads including search and display campaigns, and in Meta Ads Manager.
  • Experience reviewing campaign performance using Google Analytics or similar reporting tools.
  • Knowledge of digital marketing concepts such as CTR, CPC, conversion rate, and audience targeting.
  • Strong organizational and project management skills.
  • Intermediate experience in Microsoft (Outlook, Word, PowerPoint, and Excel), Google Suite (Analytics, Ads, SearchConsole, Tag Manager, Search Console, and Business Profile), Meta Ads Manager, and Canva.
  • Proficient in Entrata, Adobe Suite (InDesign, Illustrator, Lightroom, and Photoshop) and video editing in a software of choice (Adobe XD, CapCut, etc.) is preferred.
Benefits
  • Medical, Dental & Vision: Highlights include company-paid individual PPO-HSA plan (with $1,200 annual employer contribution); HMO options for California residents.
  • Dental and vision premiums are fully covered for employees; coverage for dependents is available at an additional cost.
  • Retirement Plans (401K): The company matches 1/3 of the employee's contribution up to 2% of the salary.
  • Life & Disability Insurance: Up to $100,000 of life insurance and AD&D coverage, plus short- and long-term disability insurance.
  • Time Off: 11 paid holidays, 2–4 weeks of vacation based on years of service, and sick leave provided in compliance with state and local requirements.
  • Referral Bonuses: $1,000 for eligible employee referrals.
  • Volunteer Time Off: Up to 16 hours annually (8 for personal volunteer activities, 8 for company-sponsored events).
  • Perks: Professional development, tuition reimbursement, employee discounts, and more.
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
digital marketingpaid mediacampaign managementkeyword researchA/B testingCTRCPCconversion rateaudience targetingad creative management
Soft Skills
organizational skillsproject managementcommunication skills
Certifications
Bachelor’s degree in MarketingBachelor’s degree in AdvertisingBachelor’s degree in Communications