TrendyMinds

Copywriter

• Define creative concept and direction. In partnership with Art Directors, you co-create the concepts that guide campaign and asset development.
• Translate strategy into messaging. You translate brand strategy into compelling, consistent, and executable messaging frameworks and verbal identity systems.
• Stay hands-on with the craft. You write, craft, and direct headlines, video scripts, and other copy across campaigns, brand work, digital experiences, social, video, and integrated programs.
• Serve as a quality gate. You review copy and provide direction on assigned accounts, ensuring every deliverable meets the standard before it reaches the client.
• Mentor and develop writers. You develop the craft of copywriters and other creatives on the team, providing sharp, clear critiques that build skill and push the team toward better writing and conceptual work.
• Present with confidence. You present creative concepts and messaging strategy to clients with a clear rationale, defending strong writing decisions while remaining open to feedback.
• Leverage AI thoughtfully. You use AI for concept exploration, research acceleration, draft variation generation, and message testing, understanding that AI can handle volume, but voice, tone, and the judgment remain human skills.

Senior Copywriter

Content Manager

• Develop and own client content marketing strategy
• Oversee content execution across formats
• Track performance and optimize programs
• Integrate content across channels
• Collaborate across teams to support client success
• Leverage AI and emerging technologies thoughtfully

Senior Copywriter

Content Marketing Strategist