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Content Marketing Strategist
TrendyMindsContent Marketing Strategist directing content marketing strategy and execution for clients at TrendyMinds. Collaborating with teams to deliver measurable results and effective content programs.
About the role
Key responsibilities & impact- Develop and own client content marketing strategy
- Oversee content execution across formats
- Track performance and optimize programs
- Integrate content across channels
- Collaborate across teams to support client success
- Leverage AI and emerging technologies thoughtfully
Requirements
What you’ll need- 5+ years of experience in content marketing, content strategy, editorial, or a related field
- Demonstrated experience developing and managing content programs that drive measurable business results
- Strong writing, editing, and storytelling skills with the ability to adapt voice and messaging across clients, industries, and formats
- Experience creating or overseeing content across formats including web, long-form, social, email, video scripts, and thought leadership
- Ability to translate business objectives into editorial strategy with clear content pillars, distribution plans, and KPIs
- Strong analytical skills and comfort using data to evaluate content performance and inform strategic decisions
- Familiarity with SEO/AEO principles and how content integrates with broader digital marketing channels
- Experience working in an agency environment and managing multiple client brands simultaneously
- Strong interpersonal and communication skills with the ability to present strategy confidently to clients and collaborate across teams
- Healthcare and/or regulated industry experience is a plus
- Familiarity with AI-powered content and research tools is a plus
- A strategic mindset, intellectual curiosity, and genuine passion for content as a growth channel
Benefits
Comp & perks- 30 paid days off
- 401(k) matching
- We cover 100% of health insurance premiums for all team members and 50% for their spouses and dependents
- New equipment for work
- Philanthropy committee and donation matching system
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
Content DevelopmentContent ExecutionPerformance TrackingEditorial StrategyKPI Development
Soft Skills
Strong Writing SkillsStorytelling SkillsCollaborationStrategic MindsetIntellectual Curiosity