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About the role
- Own and execute organic growth initiatives in close partnership with a fast-moving, cross-functional team.
- Provide clear strategic thinking, written guidance, and thought leadership on SEO direction and prioritization.
- Conduct deep, ongoing SERP and competitive analysis, including classic search results and AI-augmented answer experiences.
- Optimize on-page content, internal linking, and information architecture for both head terms and long-tail demand.
- Lead keyword research, intent modeling, and query clustering, with an emphasis on commercial and product-led intent.
- Define and oversee content generation and optimization strategies that align with searcher intent and drive conversions.
- Identify and execute authority-building initiatives, including backlink analysis, link quality monitoring, and scalable acquisition strategies.
- Partner with content, PR, and distribution teams to define target terms, anchor strategies, and landing pages that strengthen key revenue-driving URLs.
- Own technical SEO hygiene, including crawlability, indexing, rendering, Core Web Vitals, site speed, and structured data.
- Collaborate with Product and Engineering teams on SEO-driven product improvements, templates, and platform capabilities.
- Monitor and report on core SEO KPIs, including rankings, traffic quality, CTR, conversion rate, and cost efficiency.
- Maintain strong, proactive communication with stakeholders via Slack, Zoom, and written documentation.
Requirements
- Bachelor’s degree in Marketing, Analytics, Business, or related field.
- Strong command of modern SEO best practices, including risk management and algorithm-safe execution.
- 3+ years of hands-on experience in SEO, growth, or search-driven product environments.
- Proven experience designing, executing, and analyzing SEO experiments.
- Deep understanding of search intent, content relevance, ranking systems, and authority signals.
- Experience implementing both content-focused and technical SEO independently and in partnership with engineers.
- Solid understanding of web technologies, rendering models, and performance considerations that impact SEO.
- Ability to collaborate effectively with developers, content creators, product managers, and marketers.
- Strong analytical skills and experience with tools such as Google Search Console, Google Analytics, Ahrefs, and or SEMrush, Screaming Frog, PageSpeed Insights, and advanced Excel or Sheets.
- High proficiency in conversion rate optimization principles and funnel thinking.
- Exceptional attention to detail and strong judgment around brand-appropriate, high-performing experiences.
- Comfortable operating in a high-growth, execution-focused environment.
- Excellent written and verbal communication skills.
- A proactive, ownership-driven mindset.
- You must be a world-class individual contributor. This role requires doing the work, not just directing it.
Benefits
- This is a remote position.
- Resumes and communication must be submitted in English.
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
SEOkeyword researchintent modelingquery clusteringon-page optimizationbacklink analysistechnical SEOconversion rate optimizationdata analysiscontent optimization
Soft skills
strategic thinkingcommunicationcollaborationattention to detailproactive mindsetleadershipanalytical skillsownershipproblem-solvingcreativity