
Senior Manager, Copywriting
The PCA Companies
full-time
Posted on:
Location Type: Office
Location: New York City • New York • United States
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Salary
💰 $85,000 - $100,000 per year
Job Level
About the role
- Own and evolve brand voice, tone, and content pillars across all brands and channels.
- Establish and govern tone-of-voice standards across packaging, web, e-commerce, email, social, and integrated campaigns.
- Directly manage copywriters at all levels.
- Oversee freelance and third-party copy delivery partners.
- Partner with Creative, Growth Marketing, Commercial, Retail Media, and Compliance teams to align messaging with business objectives.
- Own copy performance metrics including engagement, SEO ranking, conversion, and content-driven revenue lift.
- Lead large-scale launches, multi-brand campaigns, and enterprise initiatives.
Requirements
- Bachelors Degree required or equivalent professional experience
- 6+ years of professional copywriting experience, including leadership roles
- Minimum 5-7 years of copywriting experience preferred
- CPG, beauty, or fragrance industry experience strongly preferred
- Demonstrated experience managing managers or senior copy professionals
- Expertise in brand voice strategy and cross-channel storytelling
- Ability to translate commercial goals into measurable content strategies
- Strong understanding of SEO and marketplace optimization
- Advanced Microsoft Excel proficiency and experience tracking performance metrics
- Exceptional grammatical, technical proofreading, and editing skills
- Strong stakeholder management and executive presentation skills
- Ability to operate effectively in fast-paced, evolving environments.
Benefits
- Competitive compensation package (salary commensurate upon experience)
- Comprehensive benefits (medical, dental, vision)
- 401(k) participation
- Paid time off and company holidays
- Opportunity to work within a high-growth, entrepreneurial organization
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
copywritingbrand voice strategycross-channel storytellingSEOperformance metricstechnical proofreadingeditingMicrosoft Excel
Soft Skills
stakeholder managementexecutive presentationleadershipcommunicationadaptability
Certifications
Bachelor's Degree