The Marketing Practice

Senior Media Account Manager

The Marketing Practice

full-time

Posted on:

Location Type: Hybrid

Location: LondonUnited Kingdom

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Job Level

About the role

  • Bring a growth mindset to assigned accounts, helping to identify and lead upsell and cross-sell opportunity conversations.
  • Expand client contacts and advocates.
  • Nurture alumni.
  • Support on management, direction and effective operation of a large scale account.
  • Serve as the Integrated Media client lead for smaller accounts.
  • Develop trust and competency-based relationships with clients in order to help foster long-term partnerships.
  • Provide value and insight to clients through media knowledge and client management best practice.
  • Lead the cross-channel paid media strategy and approach for brand or demand focused programmes.
  • Collaborate with planning teams to provide effective, impactful programmes for your accounts.
  • Learn and understand how longer term and more complex strategies can be incorporated into media planning.
  • Foster partnerships with leading technology and media vendors to understand the marketplace and emerging industry trends.
  • Work with publisher partners to digest and communicate their strengths and USPs.
  • Work with media campaign delivery teams and project managers to effectively execute planned campaigns.
  • Lead status calls with clients; outlining upcoming, in-progress and completed tasks to provide clear, concise overviews on campaign progress.
  • Analyse campaign performance data to understand overall campaign direction and effectiveness.
  • Review reporting to identify and communicate high level optimisations with internal teams and clients.
  • Work with Social, Search and Programmatic experts to identify and understand tactical optimisations, communicating them effectively to your clients.
  • Proactively digest and industry trends and talking points into client education opportunities.
  • Leverage reporting, progress and experience of programmes to outline overarching narratives for client QBRs.

Requirements

  • A desire to excel in a marketing career
  • Confident and inclusive leader to clients and internal teams.
  • A solid media strategist, able to define and explain effective approaches to clients
  • Positive, resilient attitude, proactive in all things.
  • Ready to challenge thinking to get the best outcomes for clients.
  • Able to see the bigger picture, whilst also appreciating the details.
  • Strong relationship management skills, a clear ability to communicate your ideas effectively.
  • Able to learn quickly, interrogate and assimilate complex information.
  • Able to problem solve issues presented by team members whilst remaining open to new ideas.
  • Strong, demonstrable experience working in media ideally agency side, ideally in a B2B environment with proven track record for adding value back to the client.
  • Proven track record of contributing to the efficient and effective client campaigns.
  • Experience in managing client and partner relationships and comfortable communicating both internally and externally.
  • Experience working across ABM campaigns that span one-one, one-few and one-many
  • Experience of directing media programs based on client/business objectives, and of recommending marketing solutions to business challenges.
  • Evidence of working with cross-discipline teams (strategy, creative, technology, media, and project management).
  • Proficient with IT including Word, Excel, PowerPoint and Outlook.
  • Experience of media tools and processes.
  • Experience of commercial management.
Benefits
  • Generous holiday allowance (Plentiful PTO)
  • Shutdown between Christmas and New Year
  • Private healthcare and dental insurance
  • Group income protection
  • Salary sacrifice pension scheme
  • Access to well-being, coaching, or counselling sessions once a week
  • Financial health support
  • Parental leave - 12 Weeks Full Pay for Primary Carers and an additional 50% pay for 12 more weeks.
  • Use our portal to access discounts and cashback at plenty of retailers. You can also sign up for our cycle-to-work scheme.
  • Sustainable Future Giving. We want to help create a positive impact on our planet by donating to plant trees, tacking our impact, and helping to reduce emissions.

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
media strategycampaign performance analysiscross-channel paid mediaABM campaignsclient management best practicesmedia tools and processescommercial managementtactical optimisationsreportingclient education
Soft skills
growth mindsetrelationship managementcommunicationleadershipproblem solvingproactive attituderesiliencecollaborationtrust buildingstrategic thinking